Featured Story

Overnight Ratings: Toronto FC-Sounders MLS Cup Lower After Move From Fox To ESPN

Published in SportsBusiness Daily on 12 / 11 / 17

The MLS Cup finale moved back to cable this year after airing on broadcast TV last year for the first time since '08, and the overnight rating for the game subsequently dropped. ESPN on Saturday night drew a 0.7 overnight for Toronto FC's 2-0 win over the Sounders , down 30% from a 1.0 overnight on...

Read More

Tags: Research and Ratings

More Stories

Wheels & Deals

TRACKS: California Speedway announced sponsorship deals with Stater Bros. Markets, Kingsford Charcoal and Cholula Hot Sauce, all of which begin with the May 2 NASCAR Nextel Series Cup Auto Club 500. S

Tags: Churchill Downs Inc., Horse Racing, Motorsports, NASCAR

TNT, ESPN Enjoy NBA Gains

TNT's 52 regular-season NBA broadcasts averaged a 1.4 Nielsen cable rating, up 17% from last year's 1.2 for 54 telecasts. The net's exclusive Thursday night coverage averaged a 1.2, up 20% from a 1.0

Tags: ABC, Anheuser Busch, Basketball, Cablevision, Dallas Mavericks, ESPN, Houston Rockets, Indiana Fever, Los Angeles Lakers, NBA, New York Knicks, Sacramento Kings, Media, Turner Sports, Walt Disney

Comcast Providing Bruins Games

Comcast in New England has "expanded its on-demand cable programming service to include" Bruins games originally televised on NESN, according to Jon Chesto of the BOSTON HERALD. NESN President Sean Mc

Tags: Boston Bruins, Boston Red Sox, Comcast-Spectacor, Hockey, Media

No Headline

See this week’s issue of SportsBusiness Journal as well as www.sportsbusinessjournal.com for these stories and more. THIS WEEK'S HEADLINES ...

Golfsmith Debuting Campaign

Austin-based retailer Golfsmith Int'l is "ramping up its national marketing campaign with new [TV] and print ads and other initiatives to expand its reach in the golfing market," according to Claudia

Tags: Golf

Pair To Oversee IMG Golf Affairs

IMG has promoted agents MARK STEINBERG and GUY KINNINGS to Senior VPs overseeing the company's golf division, according to Dave Seanor of GOLFWEEK, who notes the duo "will share most of the responsibi

Tags: Golf, IMG, People and Pop Culture

THE DAILY Goes One-On-One...

Left-hander AL LEITER broke into MLB in '87 with the Yankees. He has won three World Series rings (two with the Blue Jays and one with the Marlins) and 145 games, posting double-figure victory totals

Tags: Baseball, New York Mets, People and Pop Culture

ACC Nearing Football Deal

The ACC has "effectively approved a new football [TV] contract with" ABC and ESPN for seven years, according to Rob Daniels of the Greensboro NEWS & RECORD. ACC Commissioner John Swofford said, "It ha

Tags: ABC, Colleges, ESPN, Media, Walt Disney

Hardee's Launching "Big Mac" Ad

Hardee's yesterday unveiled a new 30-season regional TV spot featuring former MLBer Mark McGwire, whose nickname is Big Mac, via Mendelsohn | Zien Advertising, L.A. The commercial notes that despite M

Tags: Anheuser Busch

No Headline

"The Marlins have a better shot winning the Lotto." — Florida State Sen. Alex Villalobos, on the Marlins' chances of receiving legislative approval for a $60M tax rebate to help build a new ballp

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug