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Published in SportsBusiness Daily on 08 / 17 / 17

$3M  -- Amount that Chinese basketball player Guo Ailun will get annually from Jordan Brand as part of his new shoe deal. Guo is the first international athlete to have his own Jordan signature sneaker ( ESPN.com, 8/17 )

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SBJ Examines The World Series

Major League Baseball's biggest event turns 100 this year. We'll review the way the event has been marketed throughout the years by the league, partners, networks and advertisers. This special report

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Turnstile Tracker: MLS

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Tags: AEG, Chicago Fire, Colorado Rapids, Columbus Crew, FC Dallas, Houston Dynamo, Los Angeles Galaxy, New England Revolution, Soccer

NFL Europe Survives … Barely

The NFL held a half-day owners meeting yesterday in DC, and, "in a vote that was closer than many had anticipated," the owners decided to continue NFL Europe for two more seasons, according to Len Pas

Tags: Carolina Panthers, ESPN, FedEx, Football, Leagues and Governing Bodies, New York Giants, NFL, NJSEA, Pittsburgh Steelers, Walt Disney

Mosley-De La Hoya PPV Buys

The final figure of PPV buys for last Saturday's Shane Mosley-Oscar De La Hoya fight will "probably will exceed 1 million," according to Kevin Iole of the LAS VEGAS REVIEW-JOURNAL. HBO PPV VP Mark Taf

Tags: Boxing, HBO, Media

No Headline

No Recall Needed In DC NFL Europe narrowly survives, Miami lands '07 Super Bowl at NFL owner meetings. (#10) He's So Boss Steinbrenner says second Visa spot with him and Derek Jeter on the way. (#2) D

WUSA Outplacement Call

Join a free conference call open to WUSA sales and marketing executives to describe strategies and techniques for landing your next job in sports, including current openings now available at Game Face

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WNBA Finals Mark Ratings High

ESPN2's coverage of Game Three of the Sparks-Shock WNBA Finals Tuesday night earned a 0.81 HH rating, or about 886,000 viewers, the highest for a WNBA game in the net's history. The game also was the

Tags: Basketball, Cablevision, ESPN, Los Angeles Sparks, New York Liberty, Media, Walt Disney, WNBA

Devils-Only Venue A Possibility

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Tags: Baseball, Basketball, Franchises, Hockey, New Jersey Devils, Brooklyn Nets, New York Yankees

Most Marketable Female Athlete

By Tim Glase, Staff Writer, The Sports Business Daily The Women's World Cup kicks off this Saturday in the U.S., evoking memories of the U.S. team's victorious run in the '99 event, a landmark for wom

Tags: ABC, Bank of America, Basketball, Boston Red Sox, Callaway Golf, Dallas Stars, ESPN, Golf, Los Angeles Sparks, LPGA, McDonalds, Microsoft, Nike, PepsiCo, PGA Tour, Puma, Reebok, Showtime, Soccer, Walt Disney, Wieden Kennedy, WNBA

USOC Reform Act Moves On

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