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Overnight Ratings: FS1 Gets 2.5 For First Regular Season NASCAR Sprint Cup Race

Published in SportsBusiness Daily on 03 / 30 / 15

FS1 drew a 2.5 overnight rating for the STP 500 yesterday, which was the cable net’s first-ever regular-season NASCAR Sprint Cup Series telecast. The same spring race from Martinsville last year aired on Fox. For comparison, the Martinsville race in the fall during the Chase for the Sprint Cu...

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Tags: Research and Ratings

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04/06/99
MEDIA NOTES

TV TIME OUT: USA TODAY''s Rudy Martzke writes that the "biggest upset" of the NBA season has been in TV ratings, as Turner''s 1.8 combined rating for TBS/TNT games represents a 6% cable increase. The

Tags: ABC, Boston Bruins, Canadian Broadcasting Corp., NASCAR, NBA, NBC, News Corp./Fox, NHL, Sports Illustrated, Media, TBS/TNT, Time Warner, UPN, USA Networks, Walt Disney

04/06/99
MLB UNIFORM ADS NOT SIGNED, SELIGED AND DELIVERED QUITE YET

MLB Commissioner Bud Selig, on possible ads on MLB team uniforms: "You''re talking something about an inch to an inch-and-a-half that would be part of an overall marketing campaign. We''ve made no fin

Tags: Anaheim Sports, Anheuser Busch, BBDO, Calgary Flames, CBS, Milwaukee Brewers, MLB, NASCAR, New York Yankees, News Corp./Fox, NHL, Philadelphia Phillies, Viacom, Walt Disney, YankeeNets

04/06/99
NO DEAL FOR HIS FEET, BUT THERE'S PLENTY OF MEAT FOR RODMAN

After it "booted" Lakers F Dennis Rodman "twice as pitchman for its Super Star burger -- the second time ''permanently'' [in June ''97]," CA-based fast-food chain Carl''s Jr. said that "it''s bringing

Tags: Los Angeles Lakers, NBA

04/06/99
IMG/CHASE SPORTS CAPITAL OFFERS FINANCING FOR TICKETS.COM

CA-based Tickets.com has agreed to merge with TicketsLive Corp. and acquire TicketStop Inc., which together operate ticketing systems for more than 2,600 venues and other entertainment organizations a

Tags: Finance, IMG

04/06/99
FOX/LIBERTY DEAL COMPLETED: WILL MURDOCH NOW SPEND FREELY?

News Corp. confirmed that it will buy out Liberty Media''s 50% stake in the Fox/Liberty Networks for News Corp. stock worth $1.425B, according to Martin Peers of DAILY VARIETY. Combined with another d

Tags: ABC, Cablevision, ESPN, Finance, New York Liberty, News Corp./Fox, Walt Disney

04/06/99
CAN DUVAL SWIM WITH THE SHARK AND BE FED LIKE THE TIGER?

With four PGA Tour tournament victories already in ''99, more and more media outlets are examining the marketability of David Duval. In the SPORTSBUSINESS JOURNAL, IMG agent Charley Moore wouldn''t di

Tags: Acushnet, IMG, NBC, Oakley, PGA Tour

04/06/99
AIR RAID: JORDAN STILL TALKING, BUT WAS FOX STORY OFF TRACK?

The "next talks in a series of meetings" between Michael Jordan and Hornets Owner George Shinn "may come later this week," according to Leonard Laye of the CHARLOTTE OBSERVER. Hornets VP Sam Russo: "I

Tags: ESPN, Franchises, New Orleans Pelicans, News Corp./Fox, Walt Disney

04/06/99
ARE BROWSERS PEEVED AT ESPN? MORE GAMBLING LINK FOR CBS?

Users of ESPN.com''s Fantasy Baseball ''99 "are airing complaints" about crashing servers, year-old player projections and an "all-around unresponsive customer support staff," according to Bernhard Wa

Tags: Arizona Diamondbacks, CBS, ESPN, MLB, New York Mets, Media, SportsLine.com, Time Warner, Viacom, Walt Disney

04/06/99
A SIMPLE PLAN? MILSTEIN MAKES MORE CHANGES TO SKINS BID

Prospective Redskins Owner Howard Milstein met with NFL Commissioner Paul Tagliabue yesterday "and made further changes to his refinancing plan for his portion" of the $800M bid to buy the team, accor

Tags: Cleveland Browns, Franchises, NFL, Washington Redskins

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