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McLaren F1 Sponsors Not Charged Extra For Branding Received From Alonso Indy 500 Run

Published in SportsBusiness Daily on 05 / 26 / 17

F1 team McLaren is not charging its sponsors "any extra for the branding and exposure they are receiving" from Fernando Alonso's Indianapolis 500 venture, according to Lawrence Barretto of MOTORSPORT.com. Alonso's car is "almost entirely bedecked in McLaren’s traditional colours and covered wi...

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Tags: Marketing and Sponsorship

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Marketplace Round-Up

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NBA Playoffs Provide Upticks

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Tags: ABC, Basketball, ESPN, Los Angeles Lakers, NBA, San Antonio Spurs, Media, Walt Disney

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Tags: Classified Advertisements

Auto Makers Building Footwear

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Cablevision's Q1 '03 Earnings

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Judge Rules On MLB/Loria Case

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Tags: Baseball, Miami Marlins, Franchises, MLB

Media Monitor

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Tags: Horse Racing

Karmazin Testifies In DC

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Tags: Basketball, Colleges, Football, NCAA, NFL, Media, Viacom

News Corp. Shows Profit

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Tags: BSkyB, Finance

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