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Sunoco Leveraging Memorial Day Weekend To Debut "Essence Of Racing" Campaign

Published in SportsBusiness Daily on

Sunoco over Memorial Day weekend is launching a multifaceted marketing campaign around its official deals with NASCAR, IndyCar and the NHRA entitled "Essence of Racing" that is designed to emphasize the brand’s role in fueling cars in the various series. The campaign will start off with t...

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Tags: Sunoco, Marketing and Sponsorship, NASCAR, IndyCar, NHRA

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Tags: Facilities, Nashville Predators

08/10/99
LEAGUE NOTES

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Tags: Boston Celtics, Chicago Cubs, Denver Broncos, Leagues and Governing Bodies, MLB, NBA, New York Mets, NFL, PGA Tour, San Diego Chargers, Seattle Storm

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Tags: Champ Car World Series, Clear Channel/SFX Sports, IndyCar, Manchester United, MLB, Nike

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