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CBS Could See Strong Audience For Arkansas-Kentucky HoopsPublished in SportsBusiness Daily on 02 / 27 / 15
The undefeated Kentucky men’s basketball team tomorrow plays its final regular-season game against a ranked opponent – No. 18 Arkansas – on CBS at 4:00pm ET. UK’s three CBS games to date this season have averaged 2.6 million viewers, with its top CBS audience on Dec. 13 again...
The Redskins prospective ownership group, led by Isles co-Owner Howard Milstein and MD business exec Daniel Snyder, "is close to completing an agreement" with former Redskins coach Joe Gibbs "to serve
Multiple reports have the NFL acquiring an option to purchase a 49.9% stake in the AFL, one that can be exercised over the next three years. AFL Commissioner David Baker said that the two have been "e
The NBA concluded a successful opening weekend as the league''s 28 games averaged 17,492 fans and arenas were filled to 93% capacity. THE DAILY lists the complete attendance tracker from this weekend'
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NBC''s two-game overnight Nielsen average for Sunday''s "NBA on NBC" season-opener was a 5.8/13, which was 66% better than the next highest rated afternoon sports telecast, the NASCAR Daytona Bud Shoo
IOC President Juan Antonio Samaranch was profiled by Cohen & Longman in a front-page feature in Sunday''s N.Y. TIMES. Among his supporters, Samaranch "remains a servant of sport who transformed the Ga
LPGA Tour golfer Lorie Kane examines the endorsement landscape for the Tour''s players in an op-ed in today''s Toronto GLOBE & MAIL and writes, "There''s still one area where the top players are suffe
The ATP Tour''s "ambitious effort to pool worldwide revenue from 10 of its top tournaments has been left in doubt" after The Octagon Group "broke ranks and blasted" the Tour for "unrealistic financial
TWI named ADAM IVERS as Dir of TWI-Canada. Ivers was Manager of Program Acquisitions at TSN (TWI)....The USOC promoted GAYLE BODIN to Associate Dir of Media and Public Affairs. Bodin has been with the
ABC''s Pro Bowl telecast last night marked Dan Dierdorf''s final game after 12 years as an NFL analyst for ABC. With just over 2:00 minutes left in the game, a camera shot showed Al Michaels, Dierdorf
In Boston, PETER GAMMONS reported that Yankees P DAVID WELLS has been "approached" about being on the cover of Penthouse magazine. Gammons added that Wells "may well do the shoot, as long as the Rawli