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Overnight Ratings: NASCAR's Brickyard 400 Benefits From NBC Move, Delay Into Primetime

Published in SportsBusiness Daily on 07 / 24 / 17

NBC yesterday drew a 3.3 overnight rating for the Monster Energy NASCAR Cup Series race from Indianapolis Motor Speedway, which was moved to NBC this year and had a nearly two-hour delay at the start due to weather. The Brickyard 400 had its best figure since ESPN drew a 3.4 overnight for the race i...

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Tags: Research and Ratings

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Cleveland Golf Expects Bump

The top three finishers in last week's PGA Championship — Shaun Micheel, Chad Campbell and Tim Clark — all endorse Cleveland Golf and wear the company's hats, and the 1-2-3 finish "generated

Tags: Golf, PGA Tour

Scott Fader Hawking Programs

Phoenix-based Beat On Baseball Owner/Publisher Scott Fader has published his alternative D'Backs program since the team's inception in '98, and "by selling $10,000 franchises, ... now offers alternati

Tags: Arizona Diamondbacks, Baseball, Seattle Mariners, Media, St. Louis Cardinals

Nets: Battle Of The Titans

In a meeting earlier this month, NJ Sports & Exposition Authority (NJSEA) CEO George Zoffinger "secretly asked" the Mills Corp., the developer which won the rights to a $1.3B makeover of the Meadowlan

Tags: Basketball, Continental Airlines, Franchises, Hockey, NBA, New Jersey Devils, Brooklyn Nets, New York Islanders, NJSEA

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See this week’s issue of SportsBusiness Journal as well as www.sportsbusinessjournal.com for these stories and more. THIS WEEK'S HEADLINES ...

THE DAILY Goes One-On-One…

With 40 years of experience chronicling the NFL from a filmmaker's perspective, NFL Films President STEVE SABOL, 60, has become the league's most noted storyteller. Started by Steve's father ED in '64

Tags: Football, Green Bay Packers, New York Giants, NFL, Sports Illustrated, People and Pop Culture

NCAA Wins 2/4 Ruling

The NCAA won a court ruling Wednesday "allowing it to continue restricting basketball teams' appearances in 'exempt' tournaments until an appeal is heard," according to Mark Alesia of the INDIANAPOLIS

Tags: Basketball, Colleges, NCAA

Names In The News

TAKING FLIGHT: A total of 90 people "plunked down $15,000 for a spot in the MICHAEL JORDAN ADULT FLIGHT SCHOOL" this week in Las Vegas. The NIKE-affiliated camp, which ran a quarter-page ad in The Wal

Tags: Basketball, Cablevision, Football, Hockey, Minnesota Vikings, Motorsports, NASCAR, New York Giants, New York Rangers, NFL, Nike, People and Pop Culture

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Thursday, August 21, 2003 N.Y. TIMES columnist Richard Sandomir offers his “ family friendly ” proposals for Jets President Jay Cross . As Mia Hamm prepares for Founders Cup III, the soccer star looks ...

Tags: Hot Reads

Marketplace Round-Up

Bayer AG and GlaxoSmithKline received approval on Tuesday from the FDA to begin marketing the erectile dysfunction drug Levitra, and in N.Y., Gardiner Harris notes the companies have "already promised

Tags: Anheuser Busch, Basketball, ESPN, Football, Motorsports, New Orleans Pelicans, NFL, Nike, Oakley, Speedway Motorsports Inc., Walt Disney, Wieden Kennedy

Velocity Seeks Spons. Consult.

Velocity Sports & Entertainment continues to grow and is seeking sponsorship consulting candidates at multiple levels to service our blue chip clients. Candidates should have 2-5 years of relevant exp

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