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McLaren F1 Sponsors Not Charged Extra For Branding Received From Alonso Indy 500 Run

Published in SportsBusiness Daily on 05 / 26 / 17

F1 team McLaren is not charging its sponsors "any extra for the branding and exposure they are receiving" from Fernando Alonso's Indianapolis 500 venture, according to Lawrence Barretto of MOTORSPORT.com. Alonso's car is "almost entirely bedecked in McLaren’s traditional colours and covered wi...

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Tags: Marketing and Sponsorship

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Morning Buzz, May 29, 2003

The Daily Insider Morning News & Headlines Thursday, May 29, 2003 9:00am ET Print The Morning Buzz Past Issues May 28, 2003 May 23, 2003 May 22, 2003 May 21, 2003 May 20, 2003 May 19, 2003 • ACC Conti

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By Terry Lefton, Editor-at-Large, The Sports Business Daily Soccer United Marketing has been named sales agent for this fall''s FIFA Women''s World Cup Tournament, recently transplanted to the U.S. fr

Tags: FIFA, MLS, PepsiCo, Soccer, Media

CFL Argonauts Finances Shaky

CFL Commissioner Tom Wright yesterday "attempted to ease concerns" about the financial status of the Toronto Argonauts, according to Naylor & Maki of the Toronto GLOBE & MAIL, who report that Wright "

Tags: CFL, Football, Franchises

Appeals Court Rules For MLB

Judge Denies FL Attorney General Contraction Investigation The U.S. 11th Circuit Court of Appeals, in an opinion released Tuesday, "upheld a ruling barring the Florida attorney general from investigat

Tags: Baseball, Leagues and Governing Bodies, MLB

PWBA In Need Of Cash Infusion

The Professional Women''s Bowling Association (PWBA) Owner John Sommer "is afraid that, without a cash infusion, he might have to shut down the tour in mid-June, or maybe cancel the PWBA''s TV contrac

Tags: ESPN, Leagues and Governing Bodies, LPGA, Walt Disney, WNBA

English Premier League TV Rights

Premier League Wary Of TV Rights’ Effects The "debate on the future of TV soccer in the U.K. heated up" yesterday when reps from the U.K.''s ruling Labour party warned European Union Competition Chief

Tags: BSkyB, English Premier League, Soccer, Media

Paradise Calling Vegas Home

The AP reports that the Paradise Bowl is moving from St. George, UT, to Las Vegas and being renamed the Las Vegas All-American Classic, to be played January 24 at Sam Boyd Stadium.  The game has “feat

Tags: Colleges, Football

THE DAILY Goes One-On-One…

MLL Founder Jake Steinfeld Better known as his infomercial personality "Body by Jake," JAKE STEINFELD in ''01 harnessed his passion for lacrosse and created Major League Lacrosse — the nation''s premi

Tags: Anheuser Busch, ESPN, Major League Lacrosse, People and Pop Culture, Walt Disney

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Rent Check Jets file suit against NJSEA, claiming inequities in Giants Stadium lease agreement. Out Of Focus? While NFL cites TV as key reason for move to L.A., Fox'' David Hill doubts it will help hi

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Thursday, May 29, 2003 The N.Y. TIMES’ Jere Longman writes, “Much attention has been paid to high school seniors who jump directly to professional basketball and to college athletes who leave early to

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