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Subway Gets Last-Minute Deal To Air New Super Bowl Spot

Published in SportsBusiness Daily on 02 / 01 / 15

Subway will debut a spot near the end of NBC's Super Bowl pregame show in a deal that was concluded just yesterday. The QSR last year bought a last-minute spot in the Super Bowl broadcast. Subway CMO Tony Pace this year was again negotiating almost until the last minute, and came up with a unit th...

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EIGHT COMPANIES INTERESTED IN WESTERN OPEN TITLE SPONSORSHIP

Western Golf Association Tournament Dir Greg McLaughlin said that eight companies are "considering succeeding Motorola" in 2000 as title sponsor of the PGA Tour''s Western Open in IL, according to Tim

Tags: Motorola, PGA Tour, Sprint

12/11/98
SINDEN BEMOANS CURRENT CBA STRUCTURE; NO 2002 PRIMETIME?

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Tags: Boston Bruins, ESPN, Leagues and Governing Bodies, Minnesota Wild, NBA, NBC, NHL, Walt Disney

12/11/98
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12/11/98
SPURS' ARENA PROPOSAL TAKES ANOTHER SHOT FROM OPPONENTS

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Tags: Facilities, San Antonio Spurs

12/11/98
MEDIA NOTES

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Tags: Boston Red Sox, Cablevision, ESPN, Madison Square Garden, NBA, News Corp./Fox, Media, Time Warner, Walt Disney

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Tags: New York Jets, Sports Illustrated, Media

12/10/98
THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

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Tags: NHL, The Back of the Book

12/10/98
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Canadian snowboarder Ross Rebagliati is profiled by the CP''s Jim Morris under the header "Rebagliati Finds Pot Of Gold." Morris writes that "while Rebagliati has flourished" with endorsement deals, "

Tags: McDonalds

12/10/98
NIKE CRITICS ASK: COULDN'T YOU TRY JUST A LITTLE BIT HARDER?

Six months after Nike announced initiatives to improve working conditions in its subcontractors'' factories overseas, the company''s "progress ... yields a mixed review," according to Bruce Gilley of

Tags: ATT, Home Depot, Nike

12/10/98
HOOPS HELD HOSTAGE, DAY 163: FISSURES AMONG THE AGENTS?

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Tags: Leagues and Governing Bodies, Miami Heat, NBA, NBC, News Corp./Fox, Orlando Magic, RDV Sports, Showtime, Utah Jazz

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