Featured Story

Twitter Me This....

Published in SportsBusiness Daily on 01 / 21 / 18

Hey everybody, I got news this week that NBC Sports California won’t be renewing my contract for ‘18 season. It’s been a great 4 yrs covering the A’s for this company. The experience has prepared me well for next opportunity. Thanks to A’s fans 4 reading, watching & supporting! — Joe Sti...

Read More

More Stories

08/25/04
Spons-O-Meter: USATF

THE DAILY continues its presentation of Olympic “Spons-o-Meters,” today featuring the official sponsors of USA Track & Field. Sponsors receive exclusive marketing rights and opportunities within their

Tags: General Motors, Nike, Olympics, USA Track and Field, Verizon, Visa, Xerox

08/25/04
Sponsors Making Mark In Athens

While the relationship between TOP sponsor Visa and the Olympics can not “be missed in Athens,” the “paradox is that so few businesses in and around Athens seem to accept the card,” according to Lynn

Tags: Olympics, Sports Illustrated, Visa

08/25/04
No Headline

Capital Grill (#19) MLB digs deep into DC’s plans for Expos, tours RFK in longest meeting with group to date. Max Protection (#16) Maxim partners with ESPN to air NFL pre-season special hosted by Shan

08/25/04
No Headline

“Won’t go to third base because you’re ‘just not that kind of girl.’” — No. 3 on the list of ”Top Ten Signs You’re Not Going To Win A Gold Medal In Olympic Softball” (“Late Show,” CBS, 8/24)

08/25/04
Fuse Begins Re-Branding Effort

Fuse Integrated Sports Marketing has changed its name to Fuse as part of a re-branding of the agency’s identity and marketing materials to better represent its full scope of expertise. The company rec

Tags: People and Pop Culture

08/25/04
No Headline

Wednesday, August 25, 2004 The IOC should drop sports that require judges from the Games. Obsession with poker can carry some sharp teeth. KJR-AM host Dav ...

Tags: Hot Reads

08/25/04
THE DAILY's Medal Stand

The following presents our take on the business performances at the Athens Games. GOLD: U.S. Women Week Two clearly belongs to the U.S. women, who score with their hard work, good attitudes, sex appea

Tags: Olympics

08/24/04
NBC Ratings Remain Higher

NBC is averaging a 15.8/28 national Nielsen rating through Sunday, Day Ten of the Athens Games, up 7% from the 14.7/26 ten-day average of the ’00 Sydney Games, which were staged in mid-September. NBC’

Tags: ABC, CBC, CBS, NBC, Olympics, Viacom, Walt Disney

08/24/04
Hall Speaks Out On Robe Fine

U.S. Gold Medal-winning swimmer Gary Hall Jr., who was fined $5,000 by USA Swimming for wearing a red, white and blue Everlast robe on the pool deck last Friday, “felt that [USA Swimming sponsor] Spee

Tags: Interpublic Group of Cos., Octagon, Olympics

08/24/04
Ambush Marketing At The Games

While some Athens Games attendees have reported “having non-sponsor soft drink bottles seized at venue gates, ... enforcement of [ambush marketing] rules is uneven, at best,” according to Mitch Potter

Tags: IOC, Nike, Olympics, Reebok

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug