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TBS, CBS See Record Overnight Rating For Sweet 16 Thursday Night GamesPublished in SportsBusiness Daily on 03 / 27 / 15
CBS and Turner on Thursday night extended its record-setting audience for the NCAA Tournament, as the four game on the opening night of the Sweet 16 combined to average a 9.1 overnight rating on CBS and TBS. That marks a record overnight for Sweet 16 Thursday, dating back to '91. The 9.1 also is up ...
The Wieden & Kennedy-produced Nike ads for the Air 120 that feature pitchers practicing to become better hitters "come on the heels of the roundly criticized" $30M campaign touting Nike''s Alpha line,
DARRYL DUNN was named GM of the Rose Bowl. Dunn, who has been a member of the Rose Bowl staff for four years, will replace DAVID JACOBS, who is retiring on June 30 (Rose Bowl)....ESPN has hired SCOTT
Government censors have banned TV broadcasts of the NBA playoffs in China, "apparently anxious to limit American images on Chinese airwaves" following the NATO''s bombing of the Chinese Embassy in Bel
CHARGING OUT OF THE GATE: In Milwaukee, Bob Wolfley criticizes ESPN for its inclusion of Secretariat in its "100 Greatest Athletes of the Century." Wolfley: "Horses on greatest athlete lists don''t he
The following lists final national Nielsen ratings from recent broadcast and cable sporting events (THE DAILY). EVENT DATE NET TIME RAT/SHR The Preakness 15-May ABC 4:30-6:00pm 3.4/10 PGA Tour: Byron
Tags: ABC, Atlanta Braves, Atlanta Hawks, Cablevision, Canadian Broadcasting Corp., CBS, Champ Car World Series, Colorado Avalanche, Comcast-Spectacor, Detroit Pistons, ESPN, FedEx, Houston Rockets, Indiana Pacers, Los Angeles Lakers, Maple Leaf Sports and Entertainment, Miami Heat, Milwaukee Bucks, Minnesota Timberwolves, MLB, NBA, NBC, New Jersey Devils, New Orleans Pelicans, New York Knicks, News Corp./Fox, NHL, Nielsen, Orlando Magic, Palace Sports & Entertainment, PGA Tour, Philadelphia 76ers, Pittsburgh Penguins, RDV Sports, San Antonio Spurs, San Diego Padres, Showtime, Media, TBS/TNT, Time Warner, Toronto Maple Leafs, UPN, Utah Jazz, Viacom, Walt Disney, YankeeNets
The Steelers and Pirates are negotiating options to buy key chunks of land near Three Rivers Stadium, a move that would allow team owners "to squeeze more revenue" from what would become one of the "h
The NCAA Women''s Final Four at San Jose Arena generated an estimated $20.8M for the city, including $11M in direct expenditures by 17,000 visitors to the city; $1.9M in direct expenditures by the NCA
Game One of the Sabres-Maple Leafs series has been scheduled for Sunday, according to Alan Pergament of the BUFFALO NEWS, who wrote that both Fox and the CBC were "hoping" the game would be played Sat
Tags: Buffalo Sabres, Canadian Broadcasting Corp., Colorado Avalanche, Dallas Stars, ESPN, Maple Leaf Sports and Entertainment, News Corp./Fox, NHL, Southwest Sports Group, Media, Toronto Maple Leafs, Walt Disney
ALLEN IVERSON has "terminated the relationship" with his bodyguard TERRY ROYSTER, according to Stephen Smith of the PHILADELPHIA INQUIRER. Iverson was paying Royster $100,000 per year. Iverson "doesn'
The first Fox Sports Skybox sports-themed bar and grill will open in Chicago this summer, according to Becky Yerak of the DETROIT NEWS. The Fox Sports/Host Marriott chain will launch in U.S. airports