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McLaren F1 Sponsors Not Charged Extra For Branding Received From Alonso Indy 500 Run

Published in SportsBusiness Daily on 05 / 26 / 17

F1 team McLaren is not charging its sponsors "any extra for the branding and exposure they are receiving" from Fernando Alonso's Indianapolis 500 venture, according to Lawrence Barretto of MOTORSPORT.com. Alonso's car is "almost entirely bedecked in McLaren’s traditional colours and covered wi...

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Tags: Marketing and Sponsorship

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Closing Bell, June 26, 2003

The Daily Insider Afternoon News & Headlines Thursday, June 26, 2003 4:00pm ET Print The Closing Bell ...

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Likely No. 2 Darko Profiled

With the Pistons planning to take Darko Milicic with the No. 2 overall pick in tonight's NBA Draft, the team has "rush-ordered" 800 Milicic No. 31 jerseys, which will go on sale for $39.99 at Detroit-

Tags: And 1, Basketball, Detroit Pistons, NBA, Upper Deck

Namath Pitching N.Y. Stadium

At the Renaissance Hotel in Times Square yesterday, the Jets introduced former QB Joe Namath as the team's Ambassador-at-Large, and in N.Y., Dave Anderson reports Namath's "primary job will be to drum

Tags: Football, Franchises, New York Giants, New York Jets

Expos' Uncertainty: Juan; DC

Expos GM Omar Minaya "played the role of traveling salesman yesterday, flying to Arlington [TX] to try to persuade" Rangers RF Juan Gonzalez waive his no-trade clause and accept a trade to the Expos,

Tags: Baseball, Franchises, MLB, Texas Rangers

Nederlander Settles Lawsuit

The CINCINNATI ENQUIRER’s Cliff Peale reports that U.S. Bank Arena owner Nederlander Co. “found a quick way to end their legal battle with anchor tenant [ECHL] Cincinnati Cyclones. They bought the team.” Nederlander plans to “pump more money into marketing and promotion.” Nederlander CFO Ray Har ...

Tags: ECHL, Hockey

Jockeys Angry w/ No-Ad Policy

The CA Horse Racing Board (CHRB) has "elected to suspend the jockey-advertising rule for the 2003 World Thoroughbred Championships (WTC) at the request of" Breeders' Cup and NTRA officials, according

Tags: Horse Racing

Bonds' HR Ball Fetches $450K

Comic book and action figure entrepreneur Todd McFarlane, the owner of Mark McGwire's 70th home run ball and Sammy Sosa's 66th home run ball, both from the '98 season, purchased Barry Bonds' 73rd home

Tags: Baseball, Chicago Cubs, MLB, Motorsports, NASCAR, New York Yankees, San Francisco Giants, St. Louis Cardinals, Wal Mart

NASCAR On Fox Nielsen Markets

The Memphis DMA has posted the highest ratings growth for "NASCAR On Fox" since '00, the year before Fox began its NASCAR coverage, increasing 162%. The chart below presents the 30 markets which have

Tags: Motorsports, NASCAR

Rockets Resolve Arena Issue

The Harris County-Houston Sports Authority agreed "to pay $1.5[M] to buy the Rockets out of their Compaq Center lease, clearing the way" for the team to open next season in a new downtown arena, accor

Tags: Basketball, Facilities, hp, Houston Rockets

Celts Mull Naming Rights Deals

As experts have said that the Bears' recent presenting sponsorship deal with Bank One (see THE DAILY, 6/20) "is expected to spur a new round of envelope-pushing naming rights deals," the Celtics are e

Tags: Baseball, Boston Celtics, Boston Red Sox, Chicago Bears, Football, San Diego Padres

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