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04 / 16 / 14

NBC Sports Group has collaborated with chef Thomas Keller 's Bouchon Bakery on a "Puck Cake" to kick off NBC's coverage of the Stanley Cup Playoffs. More than 6,500 of the cakes will be produced with the logos of the 16 playoff teams and are being distributed to athletes, celebrity hockey fans and ...

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04/02/97
JAZZ LAUNCH ONLINE CAMPAIGN TO DELIVER MVP FOR ITS MAILMAN

The Jazz are launching a campaign "to get Karl Malone named the NBA''s Most Valuable Player," according to Rich Evans in the DESERET NEWS. The team''s public relations office is working with the NBA a

Tags: NBA, Media, Utah Jazz

04/02/97
NHL EXPANSION COMMITTEE TO VISIT ST. PAUL AND COLUMBUS

An NHL committee led by Commissioner Gary Bettman will tour Columbus this morning and meet with an investment group seeking an expansion team, according to John Futty in the COLUMBUS DISPATCH. The NHL

Tags: Leagues and Governing Bodies, NHL

04/02/97
INDIANA SENATE APPROVES DEAL FOR PACERS' NEW ARENA

The IN Senate approved a financial bill for the Pacers yesterday, according to Barb Albert of the INDIANAPOLIS STAR- NEWS. With the approval, "the wheels will begin turning more quickly to pull togeth

Tags: Facilities, Indiana Pacers

04/02/97
MLB'S OPENER: THE "MARCH" IS OVER; "WHAT A GAME" BEGINS

MLB launched its "What a Game" ad campaign yesterday on Opening Day, according to AD AGE. The ads, by N.Y.-based Lowe & Partners/SMS, will air on network/cable TV and radio. Chicago-based Leo Burnett

Tags: Atlanta Braves, CBS, ESPN, MLB, Time Warner, Viacom, Walt Disney

04/02/97
ONLINE NEWS & NOTES: DISNEY WEB SITE PREPARES TO LAUNCH

Disney Online will launch Disney Blast, www.disneyblast.com, at the end of April. The service will charge $4.95 per month and $39.95 per year. The site will feature an ESPN sports area for kids. Disne

Tags: Cablevision, ESPN, Jacksonville Jaguars, Media, SportsLine.com, Walt Disney

04/02/97
THE FUTURE OF WOMEN'S BASKETBALL EXAMINED IN CINCINNATI

With the NCAA Women''s Basketball Final Four in Cincinnati, OH, many in the media commented on the state of women''s basketball and the emergence of the ABL and WNBA. Some wondered whether women would

Tags: ESPN, Leagues and Governing Bodies, NCAA, Sports Illustrated, Time Warner, Walt Disney, WNBA

04/02/97
MEDIA NOTES

Fifteen-year-old Aaron Plettner of NE won the NCAA Men''s tournament bracket contest on ESPNET''s SportsZone, beating over 176,000 contestants to win a trip to the ''98 Final Four and 64 pizzas from c

Tags: MLB, NBA, NBC, NCAA, News Corp./Fox, Nike, Media, TBS/TNT, Wieden Kennedy

04/02/97
JORDAN, PART II: MJ SPORTIN' HANES' TIGHTY-WHITIES?

In conjunction with Sara Lee Corp.''s Hanes, Michael Jordan unveiled the new Michael Jordan Collection by Hanes, a line of men''s underwear that will be in stores in mid- April, according to Christine

Tags: Chicago Bulls, Nike, Sara Lee

04/02/97
HAS PAT CROCE FOUND THE ANSWER TO SIXERS' ATTENDANCE WOES?

The first year under new 76ers President Pat Croce is examined by Edward Moran in the PHILADELPHIA DAILY NEWS under the header "Ticketed For Success At The Gate: Attendance Boom Shows That Sixers'' Pi

Tags: Comcast-Spectacor, Franchises, Philadelphia 76ers

04/02/97
EXECUTIVE TRANSACTIONS

DAVID SAFRAN was named VP/Ad Sales for Classic Sports Network (CSN)....ESPN promoted SANDRA JOSTES from Senior Account Exec to Dir/Affiliate Sales & Marketing, Central Region (ESPN)....Jerry Kravat En

Tags: ESPN, People and Pop Culture, Walt Disney

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