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McLaren F1 Sponsors Not Charged Extra For Branding Received From Alonso Indy 500 Run

Published in SportsBusiness Daily on 05 / 26 / 17

F1 team McLaren is not charging its sponsors "any extra for the branding and exposure they are receiving" from Fernando Alonso's Indianapolis 500 venture, according to Lawrence Barretto of MOTORSPORT.com. Alonso's car is "almost entirely bedecked in McLaren’s traditional colours and covered wi...

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Tags: Marketing and Sponsorship

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Does NYC2012 Have A Chance?

The selection of Vancouver as host of the 2010 Games "could hinder" N.Y.'s bid for the 2012 Olympics if the IOC "proves reluctant to award the Games twice in a row to a North American city," according

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Al Davis' NFL Suit Examined

Raiders Owner Al Davis' cross-examination continued yesterday in the team's $1.1B fraud trial against the Oakland-Alameda County Coliseum, and in L.A., Sam Farmer writes Davis "was confronted with his

Tags: Football, Franchises, NFL, Oakland Raiders

PPV Bouts Will Square Off

Two PPV boxing events will be shown on October 4, as the Evander Holyfield-James Toney bout will take place at Mandalay Bay in Las Vegas, while an Erik Morales featherweight title fight will be held a

Tags: Boxing, HBO, Showtime, Media

NBC Pleased With Decision

The selection yesterday of Vancouver — a North American city in the Pacific time zone — as the host of the 2010 Winter Olympics is "is likely to give NBC Sports a strong hand in selling the

Tags: IOC, NBC, Olympics

Safeway Adds 2nd LPGA Event

Safeway Inc. has signed a title sponsorship agreement for the Phoenix-area LPGA event, according to John Davis of the ARIZONA REPUBLIC, who notes Safeway became involved with the tournament last year

Tags: Golf, LPGA

ATP CEO Meeting w/ Committee

ATP CEO Mark Miles "is expected [today] to meet with the Grand Slam Committee in his first official session" with the group since his request for $50M in increased prize money was denied last month, a

Tags: ATP, IMG, Interpublic Group of Cos., Leagues and Governing Bodies, Octagon, Reebok, Sports Illustrated, Washington Nationals

2010 Olympic Games Losers

Losing the 2010 decision to Vancouver by just three votes, Pyeongchang's "late push likely resulted in part from a political public relations blitz," in which North and South Korea officials "insisted

Tags: IOC, Olympics

LPGA On A Roll As Open Begins

As the U.S. Women's Open begins today in OR, USA TODAY's Harry Blauvelt writes the LPGA "is attracting its most attention since Nancy Lopez wowed fans 25 years ago," as "all the buzz in golf is about

Tags: CBS, Golf, Leagues and Governing Bodies, LPGA, McDonalds, PGA Tour, Viacom

Red Wings Games On Cable

FSN Detroit, which aired 44 Red Wings games last season, will air 72 Red Wings games in '03-04, 69 regular-season and three preseason contests, according to Joanne Gerstner of the DETROIT NEWS. FSN's

Tags: Detroit Red Wings, Hockey, NHL, Media

Facility Notes

COORS FIELD MISHAP: In Denver, Ames & Good report that more than two dozen people were injured last night when a Coors Field escalator failed after the D'Backs-Rockies game. Emergency officials "confi

Tags: Baseball, Basketball, Charlotte Hornets, Facilities, Football, Utah Jazz

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