Featured Story

Daily Digit....

Published in SportsBusiness Daily on 11 / 21 / 17

275-300 -- Servings of free beer doled out to about 200 patrons at Bavarian Bierhaus in suburban Milwaukee during Sunday's Ravens-Packers game. The bar runs a "game-day special" during the NFL season in which "no one pays for beer until the Packers score." The Ravens shut out the Packers ...

Read More

More Stories

AFL Regular-Season Nielsens

In NBC's second season broadcasting AFL games, the network averaged a 1.1/3 national Nielsen rating for 17 regular-season telecasts, even with last year's 15-telecast average. Accounting for the two-w

Tags: Football, NBC

David Stern's State Of The NBA

NBA Commissioner David Stern and Deputy Commissioner Russ Granik last night delivered the annual State of the league address, where Stern said of expansion into Europe: "The reality is becoming clear

Tags: ABC, AEG, Basketball, Detroit Pistons, ESPN, Leagues and Governing Bodies, Los Angeles Lakers, Miami Heat, NBA, Brooklyn Nets, Orlando Magic, Walt Disney

FIFA Taps Warner Bros. For '06

FIFA has appointed Warner Bros. Consumer Products as its exclusive licensing representative for the '06 FIFA World Cup in Germany in all markets outside Europe and Japan. Warner Bros. will license the

Tags: FIFA, Soccer

Closing Bell, June 9, 2004

The Daily Insider Afternoon News & Headlines Wednesday, June 9, 2004 4:00pm ET Print The Closing Bell ...

Tags: Closing Bell

Ambush Marketing For Euro2004

While Coca-Cola, McDonald's, Carlsberg, T-Mobile, JVC, Hyundai, MasterCard and Canon have paid an estimated US$27.4M to become official UEFA sponsors, in London, Patrick Barkham examined the ambush ma

Tags: Coca-Cola, MasterCard, Nike, Procter and Gamble, Soccer

No Headline

"While I'm not suggesting that ESPN wants to be without the NFL, they would live without it." — Disney President & COO Robert Iger, on upcoming NFL rights negotiations (HOLLYWOOD REPORTER, 6/9).

The Belmont Stakes Ad Monitor

The following chart presents the ads run during NBC's broadcast of The Belmont Stakes Saturday from 5:30-7:15pm ET, which drew an 11.3/26 Nielsen rating, the highest for the race since '81. The feed m

Tags: Anheuser Busch, ATT, General Motors, Horse Racing, NBC, Sara Lee, Visa

Freddy Adu Making His Mark

USA TODAY's Ridge Mahoney profiles DC United F Freddy Adu and his impact on MLS attendance this season. Mahoney notes that only one of Adu's games has attracted a crowd under the league average of 15,

Tags: AEG, Chicago Fire, Colorado Rapids, Columbus Crew, DC United, ESPN, Franchises, Home Depot, Houston Dynamo, Los Angeles Galaxy, MLS, New England Revolution, Soccer, Walt Disney

Big 12 Announces Champ. Sites

The Big 12 yesterday announced that its '05 football championship game will be held at Reliant Stadium, while the '06 game will be held at Arrowhead Stadium, according to Keith Whitmire of the DALLAS

Tags: Colleges

NBA Finals Ratings On The Rise

ABC earned an 12.3/20 overnight Nielsen rating for Game Two of the Pistons-Lakers NBA Finals last night, up 68% from a 7.3/13 for Nets-Spurs Game Two in '03, and up 19% from the 10.3/18 for Game Two i

Tags: ABC, Basketball, Detroit Pistons, HBO, Los Angeles Lakers, NBA, NBC, Brooklyn Nets, San Antonio Spurs, Media, Turner Sports, Walt Disney

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug