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McLaren F1 Sponsors Not Charged Extra For Branding Received From Alonso Indy 500 Run

Published in SportsBusiness Daily on 05 / 26 / 17

F1 team McLaren is not charging its sponsors "any extra for the branding and exposure they are receiving" from Fernando Alonso's Indianapolis 500 venture, according to Lawrence Barretto of MOTORSPORT.com. Alonso's car is "almost entirely bedecked in McLaren’s traditional colours and covered wi...

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Tags: Marketing and Sponsorship

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Kobe Bryant Media Monitor

THE DAILY continues "Kobe Monitor," which charts television's treatment of the Kobe Bryant sexual assault case. Some of the issues discussed last night and this morning were Bryant purchasing his wife

Tags: ABC, Basketball, HBO, Los Angeles Lakers, Media, Walt Disney

New Ownership Aiding Fila

The Baltimore SUN's Lorraine Mirabella examines Sports Brand Int'l's (SBI) new ownership of Fila after last month's $351M acquisition and notes that SBI CEO Jon Epstein believes with "smart positionin

Tags: Nike, Washington Nationals

SI's Greatest/Worst Sports Movies

SI ranked the 50 greatest and 10 worst sports movies, and wrote of "Bull Durham," which the magazine ranked as the greatest sports movie, "Some of the best-remembered scenes (particularly the candlesticks-make-a-nice-gift mound conference) strain credulity, but writer-director (and form ...

Closing Bell, July 30, 2003

The Daily Insider Afternoon News & Headlines Wednesday, July 30, 2003 4:00pm ET Print The Closing Bell ...

Tags: Closing Bell

Wes ...

The NBA's '03-04 142-game national TV schedule leans toward the Western Conference, as the Kings, Lakers, Mavericks, Spurs and Rockets will each appear on at least 22 broadcasts. But the slate also of

Darko Milicic/AND1 Lawsuit

By Terry Lefton, Editor-at-Large, The Sports Business Daily In a year when the NBA's No. 1 draft pick LeBron James scored a $90M endorsement contract from Nike, litigation between Darko Milicic and AN

Tags: And 1, Basketball, Detroit Pistons

NASCAR Drops Y&R Advertising

NASCAR and WPP Group's Y&R Advertising, Chicago — the sanctioning body's advertising agency of three years — "are parting ways," according to Kate MacArthur of AD AGE. A source said that Int

Tags: Motorsports, NASCAR, UPS

Gaylord Countersues Predators

Gaylord Entertainment Co. yesterday filed a countersuit against the Predators in a lawsuit that has "put the naming-rights deal for the Gaylord Entertainment Center on the line," according to Candice

Tags: Facilities, Hockey, Nashville Predators, NHL

Media Notes

ESPN UNDER FIRE: ESPN Exec VP/Affil Sales & Marketing Sean Bratches yesterday participated in the programmer's forum at the National Cable Television Cooperative in Portland, OR. MULTICHANNEL NEWS' Li

Tags: AEG, CBS, Colleges, ESPN, Football, Golf, NBC, NFL, Media, Turner Sports, USGA, Viacom, Walt Disney

CFL Takes Control Of Argos

The CFL "terminated" the Toronto Argonauts franchise yesterday, "replacing it with a new one that will be owned and operated by the league," according to David Naylor of the Toronto GLOBE & MAIL, who

Tags: CFL, Football, Franchises

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