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Miller Lite Renews Deal To Sponsor New Hampshire Motor SpeedwayPublished in SportsBusiness Daily on 09 / 19 / 14
New Hampshire Motor Speedway officials on Friday announced that Miller Lite has extended its deal to sponsor the track for another three years. The deal keeps Miller Lite as the "Official Beer Sponsor of New Hampshire Motor Speedway" through the '17 racing season. NASCAR driver Brad Keselowski , wh...
Fox will begin meetings today with its affils in L.A. and discuss a plan to have affils help defray the cost of the network''s $4.4B NFL deal, according to Rich Katz of DAILY VARIETY. Fox had sent a l
Steelers President Dan Rooney "charged yesterday that city and county officials are trying to force his franchise to assume too much of the financial burden for Plan B," according to Ed Bouchette of t
FROM CANADA: In Toronto, William Houston reports that the "key reason" for the delay in the Maple Leafs signing a cable rights deal "has been an impasse between Molson Breweries and the Leafs." Molson
The Arena Football League Board of Governors approved the application for Saints Owner Tom Benson to place an AFL team in New Orleans for the ''99 or 2000 season. The Saints are the first-ever NFL tea
NBA Commissioner David Stern told USA TODAY''s Rudy Martzke that the league "has no involvement" in the proposed new NBC/Turner football league, but that when "this new league begins, it wouldn''t sur
Paramount Pictures and producer SCOTT RUDIN have acquired WILLIAM WOLFF''s spec script, "Total Sport," which is a "thriller" taking place in the "back rooms of an ESPN- like sports network and covers
As the CBA "plots a planned expansion and considers" a possible TV contract, the league is "borrowing liberally from a game plan that minor league baseball has used to drive increased attendance and h
SANDY GALLIN was named Chair & CEO of Mirage Entertainment & Sports Inc., the entertainment arm of STEVE WYNN''s Mirage Resorts. Gallin has stepped down as Chair of Gallin Morey Associates and will be
TN-based AutoZone, a "prominent and longtime corporate partner" of the Univ. of Memphis (UM) athletic department, "has raised concerns" with UM AD R.C. Johnson over Advance Auto Parts'' use of UM men'
THE DAILY is seeking a Marketing Manager to be responsible for in-house phone sales, subscription renewals, collegiate marketing and database management. Position would start in South Norwalk, CT, and