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Tostitos Lines Up "Lucky Bags" Campaign For '17 NFL Season

Published in SportsBusiness Daily on 08 / 16 / 17

NFL sponsor Tostitos today unveiled its "Lucky Bags" activation for the '17 season, which includes market-specific team-themed packaging available at retail starting immediately. The campaign refers to gameday rituals such as the Steelers' Terrible Towels and Seahawks fans' 12 Flag. Digital content ...

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NBA Franchise News & Notes

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The Daily Insider Morning News & Headlines Tuesday, January 20, 2004 9:00am ET Print The Morning Buzz ...

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Vo ...

With less than a month before the green flag drops at Daytona, Nextel has unveiled several marketing initiatives around its sponsorship of NASCAR's top series. In addition to ads that debuted this pas

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