Featured Story

McLaren F1 Sponsors Not Charged Extra For Branding Received From Alonso Indy 500 Run

Published in SportsBusiness Daily on 05 / 26 / 17

F1 team McLaren is not charging its sponsors "any extra for the branding and exposure they are receiving" from Fernando Alonso's Indianapolis 500 venture, according to Lawrence Barretto of MOTORSPORT.com. Alonso's car is "almost entirely bedecked in McLaren’s traditional colours and covered wi...

Read More

Tags: Marketing and Sponsorship

More Stories

Media Monitor

NATIONAL TV MONITOR: Last night's 11:00pm ET 60-minute edition of ESPN's "SportsCenter" led with Cubs-Astros, followed by Angels-White Sox, and A's-Red Sox. The first non-MLB report, at 11:56 into the

Tags: ABC, LA Angels, Anheuser Busch, AVP, Baltimore Orioles, Baseball, Boston Red Sox, Chicago Cubs, Chicago White Sox, Colorado Rockies, Denver Broncos, ESPN, Miami Marlins, Football, Horse Racing, Houston Astros, Houston Texans, Kansas City Royals, MLB, Motorsports, NASCAR, NBC, New York Giants, New York Yankees, NFL, Oakland Athletics, Pittsburgh Steelers, Media, Walt Disney

ECHL's CBA Negotiations

Professional Hockey Players Association (PHPA) President Larry Landon announced yesterday that ECHL players are "officially on strike," according to Andy Kent of the NAPLES DAILY NEWS, who writes the

Tags: ECHL, Hockey, Leagues and Governing Bodies

Agassi Discusses Aramis Life

Andre Agassi was profiled on NBC's "Today" this morning, where he discussed his new men's fragrance, Aramis Life, made by Aramis, a division of Estee Lauder. NBC's Jill Rappaport: "It's very subtle. I

Tags: NBC

Cubs Premium Trial Concludes

The seven-day trial in a class-action lawsuit against the Cubs and Wrigley Field Premium Ticket Services concluded yesterday, and Cook County (IL) Circuit Court Judge Sophia Hall set a deadline of Nov

Tags: Baseball, Chicago Cubs, Franchises

Morning Buzz, August 21, 2003

The Daily Insider Morning News & Headlines Thursday, August 21, 2003 9:00am ET Print The Morning Buzz ...

Tags: Morning Buzz

Ecclestone Stops CART Pursuit

Formula One Management Chair Bernie Ecclestone "has withdrawn his bid" to buy CART, according to Dean McNulty of the TORONTO SUN, who notes Ecclestone had approached team Owners Gerry Forsythe and Cra

Tags: Formula One, Leagues and Governing Bodies, Motorsports

ENO: Cutting Edge Consulting

Sports Consulting & Management...Connecting Sports to Business. ENO Management, LLC, is a cutting edge sports consulting and management firm designed to connect the power of professional sports to tod

Tags: Classified Advertisements

LeBron Signs With Coca-Cola

Coca-Cola's Sprite and Powerade brands announced this morning that Cavaliers F LeBron James will be the brands' newest spokesperson under a six-year deal. The agreement encompasses marketing activitie

Tags: Basketball, Cleveland Cavaliers, Coca-Cola

Franchise Notes

MLB ATTENDANCE: In Boston, Michael Silverman reports the Red Sox "passed two million fans in their 60th game, the quickest the club has ever hit that level." The team is on pace "to draw more than 2.7

Tags: Baseball, Boston Red Sox, Chicago Blackhawks, ECHL, Franchises, Hockey, Major League Lacrosse, Minnesota Twins, MLB

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug