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Panini Signs QB Marcus Mariota To Autograph Trading-Card DealPublished in SportsBusiness Daily on 03 / 30 / 15
Panini has signed NFL Draft prospect and Heisman Trophy winner Marcus Mariota to an autograph trading-card deal. Under the agreement, Mariota will appear on Panini packaging including its first collegiate licensed trading cards, "Contenders ...
The Venator Group "will close or sell eight noncore businesses" operating nearly 500 stores, according to Rebecca Quick of the WALL STREET JOURNAL, who writes that the company is "continuing to shrink
The Titans "came out of the weekend with some pretty good numbers" in terms of TV ratings and ticket and PSL sales, according to Paul Kuharsky of the Nashville TENNESSEAN. Preliminary Nielsen ratings
American Suzuki Motors announced a multi-year marketing partnership valued at $35M with the Downtown Athletic Club (DAC) and two Time Warner divisions -- Time Inc. and Turner Broadcasting -- to suppor
Raiders Owner Al Davis "has been ordered" by Sacramento County Superior Court Judge Anthony DeCristoforo to "reveal what contacts he may have had recently" with L.A. or Houston "about moving the team"
CBS'' final round coverage of the PGA Championship earned a 7.7/18 overnight Nielsen rating, up 26% over last year''s 6.1/14. The event earned a two-day average of a 6.2/16, up 13% over last year''s 5
NFL AUSSIE RULES: In N.Y., Mike Freeman wrote that NFL officials at the American Bowl in Sydney "were busy putting out several small fires behind the scenes." The NFL was "able to intervene and remove
In discussing his marketing initiatives, new MLS Commissioner Don Garber said that the league''s "players have not been exposed to the level they need to be in order for fans to connect with them." Ga
DOES THIS NFLPA BALLY DESIGNATION FIT? In N.Y., Richard Wilner writes that the NFL "could be ready" to give the NFLPA "its second legal slap in a month," as the league is investigating a deal the play
The following lists the preliminary overnight Nielsen ratings from select weekend sporting events (THE DAILY): EVENT DATE NET TIME RAT/SHR MLS: Crew-United 08/14 ABC 4:00-6:00pm 1.0/3 PGA Championship
Cowboys QB Troy Aikman tried to use his American Express card to purchase items at the Pro Football Hall of Fame in Canton, OH, and was told by the cashier, "I''m sorry Mr. Aikman. We don''t accept Am