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Published in SportsBusiness Daily on 12 / 08 / 16

"I don’t think anything is going to happen between now and the time I go pick up my bags and head to the airport. But still thoroughly engaged, deeply engaged on a number of different fronts" – White Sox GM Rick Hahn , as MLB's winter meetings wound down, saying the team is st...

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10/29/02
O ...

The NBA begins its 57th season tonight, and David Stern and company are pleased to see the focus return to the court after the league''s tumultuous offseason. While image-issues still persist, the lea

10/29/02
Media Monitor

NATIONAL TV MONITOR: Last night''s 12:00am ET 60-minute edition of ESPN''s "SportsCenter" led with Capitals-Penguins, followed by the Mets hiring manager Art Howe, and Lou Piniella being introduced as

Tags: ABC, LA Angels, Atlanta Falcons, Baseball, Cablevision, CBS, Chicago Bears, Colleges, Dallas Cowboys, ESPN, Football, Hockey, Indianapolis Colts, Madison Square Garden, NBC, New York Giants, New York Jets, New York Mets, New York Rangers, NFL, Arizona Coyotes, Pittsburgh Penguins, San Francisco Giants, Media, Tampa Bay Rays, Viacom, Walt Disney, Washington Capitals

10/29/02
Momentum To Market Buick Golf

Interpublic''s Momentum will take over management of the entire Buick golf marketing program, and will consolidate the business to the Troy, MI, office effective January 1. Momentum will oversee all o

Tags: ESPN, General Motors, Golf, IMG, Interpublic Group of Cos., LPGA, PGA Tour, Walt Disney

10/29/02
Media Notes

PUDDLE JUMPING: Vulcan European Media Holdings — the European investment arm of Paul Allen''s Vulcan Media — and Setanta Sport announced that the North American Sports Network (NASN) is sche

Tags: Baseball, Boston Bruins, Boston Red Sox, CBS, Colleges, Dallas Cowboys, ESPN, Football, Hockey, MLB, NHL, Seattle Seahawks, Media, Viacom, Vulcan Ventures, Walt Disney

10/29/02
Targeting Youngsters Via Sports

AD AGE runs a special report on sports marketing in its current issue, and the subjects covered include targeting young demos via sports, NASCAR, the general state of the sports marketing industry, ho

Tags: Baseball, Football, Golf, Hockey, Horse Racing, MLB, Motorsports, NASCAR, NFL, NHL, PGA Tour, Soccer, Sports Illustrated

10/29/02
Fall Classic Ratings Tracker

The following tracks World Series average Nielsen ratings and viewership figures since ''95. % +/- = compares the ''02 series to each year. For example, ''02 World Series Nielsen average is down 24.2%

Tags: Baseball, MLB, Media

10/29/02
World Series Metered Markets

The following tracks Nielsen rating averages among the 55 metered markets for Fox'' coverage of World Series Games Three-Seven (THE DAILY). MARKET ANA-SF 10/22 8:15PM-12:15AM RAT/SHR ANA-SF 10/23 8:30

Tags: Baseball, MLB

10/29/02
No Headline

Tuesday, October 29, 2002 MEDIAWEEK''s John Consoli looks at NBA Commissioner David Stern''s "High-Def Vision" for the future of the league, as Stern predicts that by the start of the ''04-05 season,

Tags: Hot Reads

10/29/02
Fox' World Series Ratings Slide

Fox earned a 17.9/28 fast national Nielsen rating for Game Seven of the Giants-Angels World Series Sunday night, marking a 24% decline from Yankees-D''Backs Game Seven last year. But Game Seven became

Tags: ABC, LA Angels, Arizona Diamondbacks, Baseball, Basketball, ESPN, Football, Indianapolis Colts, Los Angeles Lakers, MLB, NASCAR, NBA, New York Mets, New York Yankees, San Francisco Giants, Media, Walt Disney, Washington Redskins

10/29/02
Names In The News

AD AGE profiles PepsiCo Beverages And Foods N.A. President & CEO GARY RODKIN and writes, "A sports trivia expert, Mr. Rodkin''s job allows him to indulge his passion through Pepsi''s willingness to po

Tags: Baseball, Basketball, Dallas Mavericks, PepsiCo, People and Pop Culture, Turner Sports, Texas Rangers, Viacom

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