Featured Story

Gisele Bundchen Revealed As Under Armour's Newest Female Endorser

Published in SportsBusiness Daily on 09 / 02 / 14

Under Armour today revealed that model Gisele Bundchen will be the "newest face in its women's fall advertising campaign," launching a 30-second teaser on its website. A formal announcement of the deal is expected on Thursday. Bundchen, whose husband Tom Brady also endorses UA, will join ba...

Read More

More Stories

05/04/98
LIGHTNING SHAKEUP: OTO RESIGNS AS PRESIDENT & CEO

Lightning President & CEO Steve Oto resigned yesterday to pursue other opportunities outside the organization. Chuck Hasegawa, an international business advisor for Okubo International, was named inte

Tags: Detroit Pistons, Franchises, NHL, Palace Sports & Entertainment, Tampa Bay Lightning, Wilson Sporting Goods

05/04/98
RATINGS FOR WEEKEND NETWORK SPORTING EVENTS

The following lists overnight ratings from some of the weekend''s network sporting events. All times are ET. The numbers are from the networks (THE DAILY). EVENT DATE NET TIME RAT/SHR CBS Sports Spect

Tags: ABC, Cablevision, CBS, Chicago Bulls, Houston Rockets, LPGA, Miami Heat, Minnesota Timberwolves, NBA, NBC, NCAA, New Orleans Pelicans, New York Knicks, PBA, The Back of the Book, Utah Jazz, Viacom, Walt Disney

05/04/98
WOULDN'T THE NHL AND FOX LOVE AN OTTAWA/EDMONTON SERIES?

"Already reeling from infinitesimal TV ratings in the U.S.," the NHL is now faced with conference semifinal pairings involving Buffalo, Montreal and Ottawa, according to Filip Bondy of the N.Y. DAILY

Tags: Leagues and Governing Bodies, News Corp./Fox, NFL, NHL

05/04/98
THE HUNT FOR FINANCIAL SECURITY: CLANCY TO MEET WITH NFL

NFL Commissioner Paul Tagliabue "has called for a meeting" with prospective Vikings Owner Tom Clancy to discuss the sale of the team, according to Jeff Seidel of the ST. PAUL PIONEER PRESS. The meetin

Tags: Franchises, Minnesota Timberwolves, Minnesota Vikings, NFL

05/04/98
MEDIA NOTES

In Atlanta, Prentis Rogers reports that beginning tonight, CNN''s nightly sportscast at 11:00pm will revert to its old name "Sports Tonight." Rogers adds that the name "CNN/SI" was "causing some confu

Tags: ESPN, NFL, Sports Illustrated, Media, Time Warner, Walt Disney

05/04/98
WILL CABLE OPERATORS LOOK TO MOVE ESPN TO A PRICED TIER?

In response to a proposed rate increase for ESPN, some cable companies are "considering the possibility of setting up two programming tiers -- one with sports and ESPN, one without -- aiming to give c

Tags: ESPN, Media, Walt Disney

05/04/98
DEVIL RAYS SLOW AT GATE SO FAR, BUT NAIMOLI EXPECTS UPTURN

The Devil Rays have averaged 31,605 tickets sold for their first 13 games in the 45,200-seat Tropicana Field, with only the opener a sellout, according to Parks & Topkin of the ST. PETERSBURG TIMES. A

Tags: Franchises, PepsiCo, Tampa Bay Rays

05/04/98
TOUCHED BY THE ANGELS? LATINO COMMUNITY FEEL DISNEY'S REACH

The Angels "are once again courting the Latino community," seven years after canceling their Spanish- language radio broadcasts, according to Kevin Baxter of the L.A. TIMES. The Angels "have resurrect

Tags: LA Angels, Anaheim Sports, Miami Marlins, Franchises, Los Angeles Dodgers, MLB, News Corp./Fox, Walt Disney

05/04/98
WHAT WOULD YACHT THINK IF VOLVO TOOK OVER RACE SPONSORSHIP?

The Whitbread Round the World Race will be called The Volvo Ocean Race after June 1 as the Swedish car company has acquired sponsorship rights to the yacht race, according to Steve Walters of the Ft.

05/04/98
BANK GIVES COLTS ITS BRAND OF APPROVAL WITH CHECKING DEAL

The Colts have teamed with IN-based Huntington Bank to "offer a specially designed checking account to Colts fans," the "first of its kind among NFL teams," according to Sean Horgan of the INDIANAPOLI

Tags: Franchises, IMG, Indianapolis Colts, NFL

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug