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Sunoco Leveraging Memorial Day Weekend To Debut "Essence Of Racing" Campaign

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Sunoco over Memorial Day weekend is launching a multifaceted marketing campaign around its official deals with NASCAR, IndyCar and the NHRA entitled "Essence of Racing" that is designed to emphasize the brand’s role in fueling cars in the various series. The campaign will start off with t...

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Tags: Sunoco, Marketing and Sponsorship, NASCAR, IndyCar, NHRA

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12/16/99
FRANCHISE NOTES

MLB: In Denver, John Henderson reports that "for the first time," the Rockies are offering ticket packages consisting of seven- or 20-game plans. The move is in response to "lagging interest" in the t

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12/16/99
SPORTS ON THE WEB: WILL NFL FOLLOW REVENUE SHARING ON WEB?

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12/16/99
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12/16/99
FLAMES SAY FANS MUST INCREASE SUPPORT TO ENSURE SURVIVAL

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12/16/99
NAMES IN THE NEWS

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JUST A REMINDER! THE DAILY OFFERS ENHANCED E-MAIL VERSION

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LEAGUE NOTES

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