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Published in SportsBusiness Daily on 03 / 31 / 15

4.06 million – Average viewers for FS1’s first NASCAR Sprint Cup Series points race this past Sunday. The audience for the race from Martinsville ranks fourth among all FS1 telecasts all-time, behind only three Giants-Cardinals NLCS games from '14 ( THE DAILY ).

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09/09/99
WILSON THE RACQUET OF CHOICE FOR FINAL FOUR U.S. OPEN WOMEN

The following lists the shoe, apparel and racquet deals of the four U.S. Open women semi-finalists (TW, 9/9 issue): PLAYER SHOE & APPAREL RACQUET Martina Hingis adidas Yonex SRQ Ti-700 Lindsay Davenpo

Tags: Nike, Puma, Reebok, Washington Nationals, Wilson Sporting Goods

09/09/99
REEBOK LAYS OFF 120; CUTBACKS WON'T AFFECT VENUS, IVERSON

Reebok "laid off" 120 employees in MA yesterday, about 10% of its work force, according to Gregg Krupa of the BOSTON GLOBE, who writes that more layoffs "may be announced later this month." Reebok Dir

Tags: Finance, Nike, Reebok

09/09/99
UPCOMING DE LA HOYA/TRINIDAD FIGHT TO BE A MARKETING KO

TVKO is "unleashing the most extensive media/marketing and promotional push ever for a boxing event" around its September 18 telecast of the Oscar De La Hoya-Felix Trinidad fight, according to Langdon

Tags: Anheuser Busch, McDonalds, Puma

09/09/99
BID MADNESS: TV RIGHTS FOR NCAA TOURNAMENT UP FOR GRABS

NCAA men''s basketball tournament TV rights "are up for bidding after the NCAA terminated its exclusive negotiations with CBS Sports," which has held the exclusive rights to the event since ''86, acco

Tags: ABC, CBS, ESPN, NCAA, News Corp./Fox, Media, Viacom, Walt Disney

09/09/99
IT WAS TWENTY YEARS AGO TODAY....: MEDIA REFLECTS ON ESPN

ESPN looked back on its 20-year history with a special three-hour retrospective on Tuesday night. ESPN''s Chris Berman: "After 20 years, one building has become a bursting campus, and the experiment i

Tags: ESPN, Microsoft, News Corp./Fox, Media, Time Warner, Walt Disney

09/09/99
HELLO, I MUST BE GOING: DISNEY MOVES BORNSTEIN TO WEB EFFORT

In a "dramatic bid to speed along the integration of Disney''s TV and Internet assets," Walt Disney has announced that ABC President Steve Bornstein will become Chair of its Buena Vista Internet Group

Tags: ABC, ESPN, NASCAR, NBA, NFL, Media, Walt Disney, WNBA

09/09/99
FACILITY NOTES

SPURRING AN AD DISPUTE: The new pro-arena ad from Saddles and Spurs is "being branded as misleading and deceptive by hotel industry officials" (See THE DAILY, 9/8). At "issue" is the ads'' suggestion

Tags: Facilities, MLS, San Antonio Spurs, San Jose Sharks, WNBA

09/09/99
PADRES' MOORES NOT INVOLVED IN "ACTIVE" TALKS WITH NFL

The L.A. City Council "kept open the possibility" that public funds could be used to bring an NFL expansion team to the city, "but barred the use of money from the city''s general fund or new tax reve

Tags: Franchises, NFL, San Diego Padres

09/09/99
FINALIZING A SITE MAY DELAY PHILLIES STADIUM UNTIL 2003

Delays in securing a site for their proposed new ballpark "probably have cost" the Phillies "any chance of playing in it until" 2003, according to Bob Ford of the PHILADELPHIA INQUIRER. Phillies Chair

Tags: Facilities, Philadelphia Phillies

09/09/99
FRANCHISE NOTES

IF YOU WIN, WILL THEY COME? Hosting two key games against the Red Sox, the A''s drew 21,195 and 20,251 on Tuesday and Wednesday, respectively. The two-game average of 20,723 was up 15.4% from the team

Tags: AFL, Baltimore Ravens, Boston Red Sox, Chicago Bears, Detroit Tigers, Franchises, News Corp./Fox, NFL, NHL, Oakland Athletics, PepsiCo, Philadelphia Eagles, St. Louis Blues, Tampa Bay Rays, Wal Mart

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