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NOTES: BUSINESS WEEK reports that spending on sports sponsorship is projected to reach over $4.5B in ''98 (BUSINESS WEEK, 3/2)....Ryan Leaf signed NJ-based ISI to become his exclusive marketing rep. I
Linda Tripp, involved in the President Clinton-Monica Lewinsky dispute, "is a final candidate for a plum government job helping to coordinate" the 2002 Games, according to Brian Blomquist of the N.Y.
CBS''s primetime coverage of the Nagano Games averaged a 16.2/26, which is down 13% from Albertville in ''92 and down 42% from Lillehammer in ''94. CBS estimates that 184 million viewers watched all o
TODAY: Final ABL Regular-Season Attendance TEAM HOME DATES TOTAL ATT AVG. ATT ARENA CAPACITY % CAPACITY New England^ 22 194,848 8,857 13,740 66%^ NE-1 16 166,483 10,405 15,340 67% NE-2 6 28,455 4,743
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Although Team USA came home without a medal, the Olympic "experience wasn''t a waste, at least according to the NHL. They say the purpose was to get worldwide exposure for the sport," according to CNB
Tony Ponturo, Anheuser-Busch''s VP/Corporate Media and Sports Marketing, said Monday that "both the low household ratings and the lower numbers of young male viewers will force the company to sit down
NBC''s NBA coverage is averaging a 5.9 rating/14 share after 11 weeks of coverage of games played through Sunday, February 15. That rating is up 5% from the ''96-97 season, which averaged a 5.6 throug
NHL: In Edmonton, local investors'' pitch for C$14.2M from the city council in exchange for 22% of the Oilers was rejected by Alberta Premier Ralph Klein and the municipal affairs minister "as against
No U.S. athletes in Nagano are "likely to enjoy anything close to the record" $5M in endorsements that Mary Lou Retton took home after the ''84 Summer Games, according to USA TODAY''s Bruce Horovitz.
Bob Page was "yanked" as anchor of MSG Network''s "SportsDesk," effective immediately, according to Phil Mushnick of the N.Y. POST. MSG, which recently informed Page that his contract would not be ren