MARVEL CONCLUDES TENDER OFFER FOR SKYBOX

Marvel Entertainment Group Inc. completed its tender offer for shares of SkyBox International, the trading card maker in Durham, NC. Marvel said 98.7% of all SkyBox shares have been tendered, and the

NAMES IN THE NEWS

TNT commentator DOUG COLLINS agreed to a deal to coach the Pistons for $6.5M over five years (DETROIT FREE PRESS, 4/28)....Yankees Owner GEORGE STEINBRENNER faces a Senate probe over Navy ship buildin

Tags: Dallas Stars, Detroit Pistons, NBA, NBC, New York Yankees, Palace Sports & Entertainment, Southwest Sports Group, Sports Illustrated, People and Pop Culture, TBS/TNT, YankeeNets

CELTICS' STOCKHOLDERS NOT GETTING RICH OFF THE GREEN?

Partners Don Gaston, Alan Cohen and Paul Dupee together have made $1.8M a year in management fees from the Boston Celtics Limited Partnership, but for other investors the team has been "far less rewar

Tags: Boston Celtics, Boston Red Sox, Franchises

JENNER CLASSIC "A GO" AFTER ISL GUARANTEES FINANCING

The Bruce Jenner Classic track meet in San Jose has secured the financing to continue the 19-year old event. Last week, Event Dir Bert Bonanno said the meet was in jeopardy unless a sponsor or $150,00

THE MARLBORO MAN REMAINS IN THE 'STICK FOR NOW

The Marlboro sign at Candlestick Park "will be standing tall" when the Giants play their home opener today, according to the SAN FRANCISCO CHRONICLE. Last year, S.F. Board of Supervisors members wante

MARKETPLACE ROUND-UP

Actor Matthew Perry of "Friends" fame has shot commercials with the Stanley Cup to publicize the NHL playoffs on Fox. Model Kim Alexis also appeared in some ads (William Houston, Toronto GLOBE & MAIL,

Tags: BBDO, Coca-Cola, News Corp./Fox, NHL

THE SPORTS BUSINESS DAILY "PURE PLAY" STOCK TICKER

52-WEEK COMPANY SYM CLOSE +/- OPEN HIGH LOW VOLUME Bos. Celtics BOS 20 7/8 -1/4 20 7/8 24 1/8 18 3/4 400 Cobra Golf CBRA 22 3/4 -1/2 23 1/4 41 1/2 13 3/8 370700 Converse CVE 8 3/4 +1/8 8 3/4 12 5/8 9

Tags: Boston Celtics, Callaway Golf, Converse, Fila USA, Fortune Brands/Acushnet, Nike, Reebok, The Back of the Book

COLLEGE BOWL UPDATE: FIVE BOWLS IN SEARCH OF TITLE SPONSOR

The past 12 months have been a period of great change for the college bowls, their sponsors and TV partners. Culminating in the new Tier I Championship in ''95-''96, this year has seen four bowls -- G

Tags: ABC, Cablevision, CBS, Colleges, DaimlerChrysler, Dr Pepper/7UP, ESPN, FedEx, IBM, John Hancock Mutual Life Insurance, New York Liberty, TBS/TNT, Time Warner, Viacom, Walt Disney

MARINERS' "MOCKUMENTARY" AD CAMPAIGN

The Mariners introduced their "mockumentary" ad campaign -- six spots (or "innings") which parody Ken Burns'' "Baseball" documentary. Included in the campaign are spots featuring faux commentators wit

Tags: Seattle Mariners

MEDIA NOTES

The Sharks announced that selected games will be on KNEW- radio, which will air four regular season games and any playoff games not carried by flagship KFRC due to A''s conflicts (Sharks)....Turner Sp

Tags: Cablevision, ESPN, New York Mets, New York Yankees, News Corp./Fox, NFL, NHL, Nielsen, Oakland Athletics, San Jose Sharks, Media, TBS/TNT, Time Warner, Walt Disney, YankeeNets