Featured Story

McLaren F1 Sponsors Not Charged Extra For Branding Received From Alonso Indy 500 Run

Published in SportsBusiness Daily on 05 / 26 / 17

F1 team McLaren is not charging its sponsors "any extra for the branding and exposure they are receiving" from Fernando Alonso's Indianapolis 500 venture, according to Lawrence Barretto of MOTORSPORT.com. Alonso's car is "almost entirely bedecked in McLaren’s traditional colours and covered wi...

Read More

Tags: Marketing and Sponsorship

More Stories

CART Offer Facing Hurdles?

While Open Wheel Racing Series (OWRS) has reached a deal with the CART BOD to purchase the racing series (see THE DAILY, 9/11), the group faces "many potential stumbling blocks before [the sale] becom

Tags: Finance, IndyCar, Motorsports, NASCAR

Portis, Toomer Ink Rep Deals

Broncos RB Clinton Portis has signed agent Drew Rosenhaus "to help him land the big-money contract that eventually will be coming his way," according to Adam Schefter of the DENVER POST (DENVER POST,

Tags: Denver Broncos, Football, New York Giants, Seattle Seahawks, Vulcan Ventures

No Headline

I Walk The Line (#25) Nike to contribute $1.5M to Fair Labor in Kasky settlement. It Ain't Me Babe (#17) Mayor pulls Portland out of contention as Expos '04 home. Man In Black VF Corp. in talks with N

NFL Openers Eclipse Gate Mark

The NFL set a paid attendance record when 1,095,720 fans purchased tickets for 16 games last weekend, eclipsing the mark of 1,081,206 for September 15-16, 2002. Last week, the NFL's 16 games averaged

Tags: Detroit Lions, FedEx, Football, Leagues and Governing Bodies, New York Jets, NFL, Washington Redskins

SBJ Examines TV Technology

The latest TV technology continues the trend of making games more interactive. Whether it's a first-down line in an NFL broadcast, high-definition television, real-time stats, or on-line broadcasts, t

Tags: Classified Advertisements

ESPN Sports Poll: Beer Drinkers

ESPN Sports Poll, a service of TNS Intersearch, asks respondents ages 21 and above if they drink beer. Following are the percentages of respondents among different demographic groups from July 2002-Ju

Tags: ESPN Sports Poll

Sports Sponsorship Symposium

Street & Smith's SportsBusiness Journal and The Sports Business Daily are proud to host the Sports Sponsorship Symposium, September 23-24, 2003 at The New York Marriott East Side in New York City. Thi

Tags: Classified Advertisements

Facility Notes

The National Building Museum yesterday announced that the NFL and MLB will both receive its '03 Honor Award recognizing the important and positive role that new football stadiums, and baseball parks h

Tags: Baseball, Basketball, Facilities, Football, Minnesota Lynx, Minnesota Timberwolves, Minnesota Vikings, MLB, NFL

Franchise Notes

MLB: With advance sales for the final 11 home games, the Red Sox have set a club record with more than 2.7 million tickets already sold in '03. The club has never crossed the 2.7 million mark in its 1

Tags: Atlanta Falcons, Baltimore Orioles, Baseball, Boston Red Sox, Coca-Cola, Dallas Cowboys, English Premier League, Football, Franchises, Manchester United, MLB, Soccer

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug