Featured Story

Pepsi Rolls Out New "Zone Reads" NFL Marketing Campaign

Published in SportsBusiness Daily on 08 / 29 / 16

Pepsi is kicking off the '16 NFL season with the first episode of its new "Zone Reads" campaign starring Redskins TE Jordan Reed , Seahawks WR Tyler Lockett , Steelers WR Antonio Brown , Colts WR Donte Moncrief , Jets C Nick Mangold and Titans TE Delanie Walker . The series will consist ...

Read More

More Stories

Wheels & Deals

PTN Media has signed a deal with NASCAR driver Matt Kenseth to develop mobile phones, face plates and subscription services including Kenseth news and games delivered to mobile phones. Subscribers wil

Tags: Coca-Cola, Motorsports, NASCAR, Sprint, Wheaties

'Canes Hope To Build Fan Base

The Hurricanes-Red Wings Stanley Cup Finals begins tomorrow in Detroit, and in Raleigh, Serres & Jarvis wrote that the Greater Raleigh Convention and Visitors Bureau estimates that the series "will br

Tags: ABC, Carolina Hurricanes, Detroit Red Wings, ESPN, Franchises, Hockey, NHL, Walt Disney

Media Notes

DAILY VARIETY reports that MLB has granted permission for the Disney Co. to include actual footage from an MLB game in the extra features section of the DVD version of "The Rookie" (DAILY VARIETY, 6/3

Tags: Baseball, Cablevision, ESPN, Formula One, MLB, Motorsports, Media, Walt Disney

Venturi's Final Golf Telecast

Watch Venturi Say Goodbye CBS Sports golf analyst Ken Venturi had his final broadcast during yesterday''s final round of the PGA Tour''s Kemper Insurance Open. Venturi was honored throughout the broad

Tags: CBS, Golf, PGA Tour, Media, Viacom

Packers Fans Cool To Tax Option

WI income tax payers are throwing the Packers "for a loss," according to Steven Walters of the MILWAUKEE JOURNAL SENTINEL, who reported that of the 2.3 million state tax returns processed so far, "onl

Tags: Facilities, Football, Green Bay Packers

Closing Bell, June 3, 2002

  The Daily Insider Morning News & Headlines Monday, June 3, 2002 9:00am ET Print The Morning Buzz • Eagles Set To Announce Naming Rights Partner Today • ISU Unanimously Agrees To Con

Tags: Morning Buzz

New Charlotte Arena Update

A majority of Mecklenburg County commissioners said last Friday that they "support a new plan for an arena and an uptown park — a major breakthrough after nearly a year of negotiation with the ci

Tags: Basketball, Franchises, Los Angeles Sparks, NBA, New Orleans Pelicans

NBC's NBA Playoff Ratings

Last night''s Lakers-Kings Western Conference Finals Game Seven on NBC earned a 16.9/27 overnight Nielsen rating, up 66% from last year''s comparable Bucks-76ers Game Seven, which earned a 10.2/16 (TH

Tags: ABC, Basketball, Boston Celtics, Comcast-Spectacor, ESPN, Hockey, Los Angeles Lakers, Milwaukee Bucks, NBA, NBC, Brooklyn Nets, NHL, Philadelphia 76ers, Portland Trail Blazers, Sacramento Kings, Media, Vulcan Ventures, Walt Disney

Names & Faces

Bonds'' Deal Not About Dollars Giants LF Barry Bonds has signed with MasterCard as a lead spokesperson for its MLB Memorable Moments promo, according to Terry Lefton in this week''s SPORTSBUSINESS JOU

Tags: Baseball, Golf, IMG, MasterCard, MLB, Olympics, San Francisco Giants

Names In The News

TITLE IX: Weekend media commented on the Justice Department''s response last week to a lawsuit brought by coaches of male wrestling teams against Title IX. A N.Y. TIMES editorial stated "there is no d

Tags: Chicago Blackhawks, Colleges, Hockey, Montreal Canadiens, NHL, People and Pop Culture

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug