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NFL Game Telecast Ad Revenue Up 14% Despite Overall Decline In Ratings

Published in SportsBusiness Daily on 10 / 18 / 17

Despite ratings being down for NFL game broadcasts through Week 6, advertisers "have been steadfast in their interest," according to Anthony Crupi of AD AGE. Through Week 6, in-game commercial inventory in the NFL broadcast windows has "generated an estimated $1.24 billion in revenue," up ...

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Tags: Marketing and Sponsorship, NFL

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Marketplace Round-Up

McDonald's beginning Friday will offer Happy Meal customers one of eight stunt-based toys featuring skateboarding, BMX biking and Moto-X tricks from Tony Hawk's Boom Boom HuckJam Tour as part of its 2

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Morning Buzz, June 22, 2004

The Daily Insider Morning News & Headlines Tuesday, June 22, 2004 9:00am ET Print The Morning Buzz ...

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Facility Notes

With the Red Sox are considering moving the team's offices out of Fenway Park, VP/Planning & Development Janet Marie Smith noted that the space "might be better used to add concession stands and bathr

Tags: Baseball, Boston Red Sox, Colleges, Facilities, Hockey, Horse Racing, NJSEA, St. Louis Blues

Louisiana Reaches Saints Deal

With less than an hour left on the final day of the legislative session, Louisiana state lawmakers yesterday approved a plan that will allow the Superdome Commission to borrow about $7M from the Dept.

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Labor Uncertainty (#10) NHL reportedly will lay off 50% of employees at league HQs in preparation of a lockout. Ivy League (#16) Cubs unveil plan for Wrigley campus and bleacher expansion. Trading Pla

Media Notes

The L.A. Times on Monday "cut about 160 jobs at the newspaper." About 60 of those positions "were held by reporters and others in the editorial operations of the [paper] — two-thirds of whom took

Tags: Baseball, ESPN, Football, Kansas City Chiefs, MLB, NBC, NFL, Olympics, Soccer, Media, Walt Disney

FORBES' Celebrity Athlete List

FORBES presents its annual Celebrity 100 list, which "evaluates the relative pay and profiles of performers in vastly different fields." FORBES notes almost 40% of the stars on last year's Celebrity 1

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Tuesday, June 22, 2004 Former MLB Commissioner Fay Vincent busy compiling game’s oral history . Atlanta shows that Olympic legacy fades away quickly. ...

Tags: Hot Reads

Nike Eyeing Euro 2004 Audience

TV audiences for the early stages of the Euro 2004 championships are "already exceeding Super Bowl viewing figures," according to AD AGE's Emma Hall, who notes the event has eight official broadcast s

Tags: Coca-Cola, MasterCard, Nike, Soccer, Wieden Kennedy

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