SO YOU WANT TO GROW UP TO BE LIKE TONYA HARDING? SOME DO

O.J. Simpson, Mike Tyson, and Tonya Harding are among the most admired athletes according to a poll by Sponsorship Research International of Stamford, CT. They asked people to "name the athletes they

LUMBERJACKS UNVEIL NEW LOGO -- A "BEAVER WITH AN ATTITUDE"

The IHL Cleveland Lumberjacks unveiled a new logo yesterday. The logo contains a "beaver with an attitude" holding a hockey stick with the phrase "JACKS" in bright blue at the center position. The log

Tags: Franchises, Kansas City Royals

THE SPORTS BUSINESS DAILY "PURE PLAY" STOCK TICKER

52-WEEK COMPANY SYM CLOSE +/- OPEN HIGH LOW VOLUME Bos. Celtics BOS 21 1/8 -1/4 21 3/8 24 1/8 19 3/4 500 Cobra Golf CBRA 26 +3/4 25 3/4 41 1/2 14 165300 Converse CVE 6 3/4 0 6 7/8 12 5/8 6 3/4 13400 C

Tags: Boston Celtics, Callaway Golf, Converse, Fila USA, Fortune Brands/Acushnet, Nike, Reebok, The Back of the Book

IDEON SIGNS AS SPONSOR OF PGA TOUR EVENT IN NEW ENGLAND

Ideon Group, Inc., the firm that manages PGA Tour Partners, has become title sponsor of the PGA Tour event in Sutton, MA. The first Ideon Classic at Pleasant Valley will be played July 24-30 at the Pl

Tags: General Motors, PGA Tour

CONFUSION OVER TAMPA TICKET GUARANTEE; NEW STADIUM CHEAPER

The Tampa City Council decided yesterday to delay a vote on a proposed two-year guarantee that city would ensure the Bucs draw at least 55,000 per game. The delay was due to confusion over whether the

Tags: Facilities, Tampa Bay Buccaneers

SELLING TICKETS IN THE SPORTS AUTHORITY'S FUTURE?

Addressing shareholders at the company''s first annual meeting yesterday, The Sports Authority (TSA) Chair Jack Smith said they are experimenting with using their stores to sell tickets. TSA stores in

Tags: Detroit Tigers, The Sports Authority, Ticketmaster

DEVILS SPORTSCHANNEL DEAL NO INCENTIVE TO STAY

In New York, Richard Sandomir examines the Devils'' current TV deal and how it may contribute to a possible move to Nashville. The Devils'' SportsChannel deal expires in ''97-98, but Devils Owner John

Tags: Cablevision, Franchises, Madison Square Garden, New Jersey Devils, Brooklyn Nets, New York Liberty, New York Yankees, NHL, YankeeNets

USA WOMEN'S BASKETBALL TEAM NAMED AS NEW LEAGUE LAUNCHED

Eleven women were named yesterday to play for the U.S. Women''s National Basketball Team, "a $3 million experience to win gold at the 1996 Atlanta Summer Olympics." The team will train together for a

Tags: Leagues and Governing Bodies, NBA, Oakland Athletics

CAPITALS SAY GOODBYE TO RED, WHITE, & BLUE IN UNIFORM SWITCH

The Capitals will change their uniform and create a new logo for next season, according to Len Hochberg in today''s WASHINGTON POST. They will "unveil a new uniform next month, changing the red, white

Tags: Washington Capitals

MARKETPLACE ROUND-UP

The Bruins'' Adam Oates has inked a deal with Reebok to be both a spokesperson and product consultant. Oates agent attorney Brian Cooke said the deal is "similar" to Cam Neely''s with Nike (BOSTON GLO

Tags: Boston Bruins, Indiana Pacers, NBA, NBC, NHL, Nike, Orlando Magic, RDV Sports, Reebok