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Tweet Pic Of The Weekend....

Published in SportsBusiness Daily on 09 / 21 / 14

Golfer Michelle Wie posted this shot and wrote, "Doin a little rearranging at the airport newstand this morning... @GolfDigest "

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08/06/98
AFTER ADS, MORE ADULTS "KNOW BABY KNOW" ABOUT HORSE RACING

A recent tracking study by NY-based Hall & Partners evaluated the impact of the NTRA''s new national ad campaign featuring the tag "Go Baby Go" and found that overall awareness for thoroughbred racing

Tags: Leagues and Governing Bodies, NTRA

08/06/98
ATP TOUTS NEW CAMERA INNOVATIONS DEBUTING AT CINCY EVENT

ESPN/ESPN2''s broadcasts of the Great American Insurance ATP Championship in Cincinnati, to be held August 10-16, will feature new broadcast innovations, including use of up to five new camera angles.

Tags: ATP, ESPN, Media, Walt Disney

08/06/98
SAMSUNG RUNS WITH THE PAK; WILL SE RI SAY HELLO TO IMG?

Samsung has strengthened its ties with Se Ri Pak through a renegotiated contract signed at last weekend''s du Maurier Classic. Under the new deal, Samsung will guarantee Pak an annual contract valued

Tags: IMG, LPGA, Sports Illustrated

08/06/98
IS COMPREHENSIVE PENNZOIL/CBS PACT A SIGN OF DEALS TO COME?

Pennzoil''s recent comprehensive ad deal with CBS, worth a reported $25M, was examined by CNBC''s Don Dahler, who said, "In the past, media companies have tried to push what they call cross-marketing.

Tags: CBS, NFL, Pennzoil, Viacom

08/06/98
NEW COLLEGIATE LEAGUE TO SELL NAMING RIGHTS TO EACH TEAM

Owners of the fledgling Collegiate Professional Basketball League are trying to sell naming rights to the league''s teams to "drum up corporate support," according to John Lombardo of the SPORTSBUSINE

Tags: Anheuser Busch, Leagues and Governing Bodies, Time Warner

08/06/98
EXECUTIVE TRANSACTIONS

SPECIAL FX: Fox Sports Net Senior VP/Marketing PETER LIGUORI "will take over the helm" as President of the FX cable network. He replaces MARK SONNENBERG, who yesterday was named Exec VP of Fox/Liberty

Tags: Cablevision, Indianapolis Motor Speedway, New York Liberty, News Corp./Fox, People and Pop Culture

08/06/98
CRAIN'S DETROIT REPORTS TIGERS YET TO COMPLETE FINANCING

The proposed July deadline passed without the Tigers completing their announced $145M loan agreement with Japan- based Sumitomo Bank, according to Barkholz & McCracken of CRAIN''S DETROIT BUSINESS. Ju

Tags: Detroit Tigers, Facilities

08/06/98
MARKETPLACE ROUND-UP

ANC Sports will provide a custom-built, backlit unit of its rotating signage system for the new NBA Store, opening September 1 in Manhattan (ANC)....Small businesses can apply to be featured in a Mail

Tags: NBA, Pittsburgh Steelers

08/06/98
WNBA JOINS WITH NBPA FOR UNION: NLRB ELECTION STILL NEEDED

The NBPA said yesterday that "nearly 100 of the 120 WNBA players have agreed to have the union represent them in labor negotiations with the league," according to Mark Asher of the WASHINGTON POST. Th

Tags: Leagues and Governing Bodies, Palace Sports & Entertainment, WNBA

08/05/98
BOOM! MADDEN AND SUMMERALL SET TO RETURN FOR 100TH FOX GAME

Fox Sports announced its finalized broadcast lineup for the ''98 NFL season. The No. 1 team of Pat Summerall and John Madden returns and will broadcast its 100th game on Fox during the third week of t

Tags: CBS, News Corp./Fox, NFL, Media, Viacom

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