Featured Story

NFL Game Telecast Ad Revenue Up 14% Despite Overall Decline In Ratings

Published in SportsBusiness Daily on 10 / 18 / 17

Despite ratings being down for NFL game broadcasts through Week 6, advertisers "have been steadfast in their interest," according to Anthony Crupi of AD AGE. Through Week 6, in-game commercial inventory in the NFL broadcast windows has "generated an estimated $1.24 billion in revenue," up ...

Read More

Tags: Marketing and Sponsorship, NFL

More Stories

07/21/04
IMG's Peter Johnson Promoted

By Liz Mullen, Staff Writer, SportsBusiness Journal IMG Senior Corporate VP PETER JOHNSON, who spent more than a decade building the agency’s team sport athlete representation practice, has been promo

Tags: IMG, People and Pop Culture

07/21/04
Armed And Guarded In Athens

Under “intense pressure from the” U.S., Greece will allow 400 American Special Forces soldiers to be present at the Olympics and will also “permit American, Israeli and possibly British security offic

Tags: Coca-Cola, General Motors, Olympics

07/21/04
19 Days of Football Glory

During an “unprecedented stretch of 19 consecutive days” from October 28-November 15, “at least one football game — major college or pro — will be televised each day,” according to Jack Care

Tags: ESPN, Football, NFL, Media, Walt Disney

07/21/04
Pa ...

DHL has signed a two-year partnership to become a major sponsor of the Dolphins and Pro Player Stadium. The deal gives the company exclusivity in the express delivery category and major signage in and

07/21/04
Northern League Expanding East

The independent Northern League “is about to open a Far East Division,” and Northern League Commissioner Mike Stone expects “a Japanese group to announce this October the establishment of a six-to-eig

Tags: Baseball, Leagues and Governing Bodies, MLB

07/21/04
OLN Drafting Off Tour Coverage

OLN said that ad revenue for its Tour de France coverage “is pacing at four times the level it saw with last year’s race,” according to Steve Donohue of MULTICHANNEL NEWS. About 70% of OLN’s ad invent

Tags: Nike, Media, Subaru

07/21/04
No Headline

Wednesday, July 21, 2004 Ala'a Hikmat , the lone woman on Iraq's Olympic team , symbolizes new era. New Nets and Devils owners playing the waiting game . ...

Tags: Hot Reads

07/21/04
NCAA Eyes Recruiting Changes

The NCAA Division I Management Council yesterday proposed new rules for recruiting, according to Adam Kilgore of the BOSTON GLOBE. Colleges “will no longer be permitted to fly recruits on private jets

Tags: Colleges, NCAA

07/21/04
Collins Explains Browns' Shakeup

Browns President & CEO John Collins indicated that recent front-office changes were the result of his perception “that the community had become detached from the team,” according to Tony Grossi of the

Tags: Cleveland Browns, Football, Franchises

07/21/04
League Notes

In N.Y., William Rhoden notes Blue Jays 1B Carlos Delgado, in protest of the war in Iraq, “has chosen to remain in the dugout while ‘God Bless America’ is played” during the seventh-inning stretch. ML

Tags: Baseball, Basketball, Leagues and Governing Bodies, MLB, NBA, Olympics, Seattle Storm, Soccer, Toronto Blue Jays, WNBA

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug