Honda Classic Adds New Legends Club MLBAM Hires Michael Paull To Be BAMTech CEO Kings Cite Culture Change For Trading Cousins Monster Focused On Younger Audience At Daytona NBA ASG Has Best Viewership Since '13 Former Player Says WNBA Has "Harmful Culture" Dynamo Sign Roc Nation In Three-Tiered Deal Sources: BC Wasn't Going To Renew Bates' Contract Plans Released For San Diego's "SoccerCity" Podcast With SB Committee Chair Ric Campo
PGA Tour Honda Classic Adds 18th Hole Legends Club To Improve Fan ExperiencePublished in SportsBusiness Daily on 02 / 21 / 17
The PGA Tour Honda Classic takes place this week at PGA National in Palm Beach Gardens, and organizers have "listened to fans and added new amenities accordingly," according to Sarah Peters of the PALM BEACH POST. Among those amenities is an "intimate, upscale Legends Club tucked beneath the stands ...
Beckham Ready For Far East Tour To Promote Merchandise David Beckham will embark on a tour of the Far East that "will help rebrand him as one of the world''s best salesmen," according to Fresco, Brown
In DC, Eric Fisher writes MLB is "actively developing contingency plans in the event it does not move" the Expos before the ''04 season. MLB President & COO Bob DuPuy confirmed yesterday that the relo
With NASCAR seeking a replacement for R.J. Reynolds to title sponsor the Winston Cup Series, the WINSTON-SALEM JOURNAL cited marketing industry sources as saying that NASCAR Exec VP Brian France "has
ESPN next year will celebrate its 25th anniversary with "ESPN25," an examination and celebration of the last 25 years in sports. The initiative begins May 31, 2004, with "The Moments," a daily countdo
Glazer’s Acquisition On The Horizon Buccaneers Owner Malcolm Glazer''s bid to purchase the Dodgers from News Corp. "is expected to be completed shortly," according to sources of Brian Dohn of the L.A.
Rizo The Focus Of Rapids Campaign The Rapids are using D Alberto Rizo, who they signed last month as the first Mexico native to play for the team in six years, as a key piece to a new marketing campai
Where''s their shoe contract? Jerry Seinfeld, on the champion dogs competing in a long jump competition against U.S. Olympic hopefuls on "The Tonight Show" (NBC, 5/14).
Thursday, May 15, 2003 USA TODAY’s Christine Brennan writes of Annika Sorenstam playing in next week’s Bank of America Colonial, “Any woman who dares to be different, who launches herself into a man’s
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News Corp. Giving Two Thumbs Up To Glazer Malcolm Glazer has emerged as the clear favorite to land the Dodgers, as the L.A. TIMES reports indications are that News Corp. is "negotiating exclusively" w
NATIONAL TV MONITOR: Last night''s 11:30pm ET 60-minute edition of ESPN''s "SportsCenter" led with 76ers-Pistons Game Five, followed by D''Backs-Phillies, and Reds-Cardinals. FSN''s "BDSSP" led with a
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