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BNP Paribas Extends Deal To Title Sponsor WTA Championships
The WTA today announced that French bank BNP Paribas has extended its title sponsorship of the season-ending WTA Championships in Singapore for five years through '18. Under the deal, BNP Paribas will remain an official sponsor of the event and receive brand exposure via on-court signage. The financ...
CBS'' decision to cut off the Buick Classic''s rain- delayed final round at 6:00pm ET "was based on its belief that it would not finish" by 7:00pm ET. CBS Dir of Communications LeslieAnne Wade: "We fi
In St. Petersburg, Keith Phucas wrote that, after a strong start, sales of NFL Bucs'' merchandise with the new logo "have cooled off, leading some to wonder whether the new stuff ... will have the rig
Tim Henman, Britain''s top ranked tennis player, has signed a new footwear and apparel endorsement deal with adidas. Henman, currently ranked No. 20 in the world, will wear his new adidas ensemble for
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Rawlings Sporting Goods Co. saw profits increase more than 17% for the third quarter that ended May 31, "despite a sluggish baseball season" for the company, according to the ST. LOUIS POST-DISPATCH.
Anheuser-Busch has signed a three-year, $15M deal with Strike Ten Entertainment "in possibly the biggest bowling sponsorship ever," according to Terry Lefton of BRANDWEEK. The deal makes A-B''s Bud an
Lamar Hunt "contends in papers filed" yesterday in Franklin County [OH] Common Pleas Court that lead investor John McConnell "did not have the right to set up a second ownership group to obtain a majo
The Nets unveiled their new uniforms and logo yesterday, and according to Michael James of the N.Y. DAILY NEWS, the logo is "a 3-D shield representing a futuristic backboard with a hoop encircling a m
TODAY: MLB American League Attendance Through June 22 ''97YEAR-TO-DATE COMPARISONS TEAM HOME DATES AVG. TOTAL % CAP ''96 AVG. % +/- ''95 AVG. % +/- CLE^ 35 42,107 1,473,753 97% 41,706 + 1% 40,039 + 5%
In Seattle, members of the Metropolitan King County Council yesterday voted to approve a new football stadium for the Seahawks. As a result of the vote in Referendum 48, Microsoft co-founder Paul Alle
The Senators unveiled their slogan for next season -- "It''s Time" -- at a corporate luncheon yesterday at the Corel Centre and also asked season-ticket holders to take part in their employee ticket p