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Manchester United Lands Richest Kit Deal Ever With $1B Nike Pact03 / 09 / 14
EPL club Manchester United is "set to announce a world-record kit deal" with Nike that is worth more than $1B (all figures U.S.) over 10 years. The club "will make a major statement that proves" it is "still the biggest name in world football." The $1B figure is "almost double the current best kit m...
Watch manufacturer Omega ran an ad in today''s N.Y. TIMES congratulating its "Ambassador," Martina Hingis, on winning Wimbledon (N.Y. TIMES, 7/10)....Fila USA has signed five-time Olympic speedskating
Tickets for the ''98 U.S. Open at The Olympic Club in S.F. went on sale the day after the completion of the ''97 U.S. Open and were sold out in less than 24 hours, according to GOLFWEEK. The previous
The Capitals announced that Steve Kolbe will become the team''s radio voice on WTEM-AM. Kolbe has spent the past two seasons as the pre- and post-game host for Capitals radio broadcasts (Capitals)....
Sports PR consultant ANDREA KIRBY is featured in today''s CHRISTIAN SCIENCE MONITOR. Kirby, who "coaches" pro athletes and coaches on media relations, is "beginning to target the college market" (CSM,
Munich-based Kirch Group announced it has acquired a 25% stake in Swiss-based Prisma Sports & Media AG and has appointed it to handle the TV marketing program and implement the distribution plan appro
The initial issue of SI''s Women/Sport, which was released this past spring, was profiled by Carol Slezak of the CHICAGO SUN-TIMES. Slezak: "As magazines go, the first issue of Women Sport is closer t
The Avalanche''s CLAUDE LEMIEUX has "invested his name and money in Ice Work," a new company created to acquire or build ice-hockey practice facilities. It is a division of NY-based Family Golf Center
San Diego and ESPN officials "have said they would like" the X Games to take place in San Diego again next year, according to Caitlin Rother in the SAN DIEGO UNION- TRIBUNE. An agreement "could be rea
Hawaii will continue to host the NFL Pro Bowl for four years with a fifth contest at Aloha Stadium "an option," after "a strong challenge" from Walt Disney, the city of Orlando and ABC, according to J
iGOLF, the Internet site which provides golf coverage and information resources, has signed a sponsorship deal with AmEx to promote American Express Financial Direct, the company''s online brokerage s