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Tostitos Lines Up "Lucky Bags" Campaign For '17 NFL Season

Published in SportsBusiness Daily on 08 / 16 / 17

NFL sponsor Tostitos today unveiled its "Lucky Bags" activation for the '17 season, which includes market-specific team-themed packaging available at retail starting immediately. The campaign refers to gameday rituals such as the Steelers' Terrible Towels and Seahawks fans' 12 Flag. Digital content ...

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04/30/04
Derby Camera Angles Change

NBC will broadcast the Kentucky Derby Saturday beginning at 5:00pm ET, and due to Churchill Downs' $121M renovation, NBC Producer David Michaels is "looking for new camera angles," as Michaels "lost a

Tags: Churchill Downs Inc., Horse Racing, NBC, Media

04/30/04
Firms Scramble For Jockey Ads

After U.S. District Judge John Heyburn II ruled Thursday that jockeys would be allowed to wear commercial logos during the Kentucky Derby (see THE DAILY, 4/29), Churchill Downs released its House Rule

Tags: Churchill Downs Inc., Horse Racing, Visa

04/30/04
Rhinos Announce Stadium Deal

The A-league Rochester Rhinos announced that construction on their $22M soccer-specific stadium, PAETEC Park, will begin in mid-May and finish in time for the regular-season opener in May '05, accordi

Tags: Facilities, MLS, Soccer

04/30/04
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See this week’s issue of SportsBusiness Journal as well as www.sportsbusinessjournal.com for these stories and more. ...

04/30/04
Bobcats Add Hispanic Investors

Miami-based investment firm The Astri Group, owned by Carlos and Jorge de Cespedes, has become the newest investor in the Bobcats. The brothers also own Pharmed Group, a health care product distributi

Tags: Basketball, Charlotte Hornets, Franchises, Miami Heat, NBA, Phoenix Suns

04/30/04
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Friday, April 30, 2004 Bobby Rahal has no regrets about move from Champ Car to IRL. Review of Barry Bonds ’ Web site. The Toronto GLOBE & M ...

Tags: Hot Reads

04/30/04
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Park Place (#16) Cowboys say new stadium is Fair Park's to lose, but Irving officials not giving up yet. The Cats' Meow (#11) Bobcats add Hispanic brothers to ownership group; Bob Johnson's stake now

04/30/04
People & Personalities

While Doc Rivers will remain an NBA analyst with ABC & ESPN throughout the NBA playoffs despite being named head coach of the Celtics Thursday, in N.Y., Richard Sandomir calls the move "a mistake. Oth

Tags: ABC, Basketball, Boston Celtics, ESPN, Football, NBA, New York Giants, Media, Walt Disney

04/30/04
Morning Buzz, April 30, 2004

The Daily Insider Morning News & Headlines Friday, April 30, 2004 9:00am ET Print The Morning Buzz ...

Tags: Morning Buzz

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