Featured Story

German Club Bayern Munich Signs Goodyear To Its First Global Deal With U.S. Company

Published in SportsBusiness Daily on 11 / 25 / 15

Bundesliga club Bayern Munich on Wednesday announced a multiyear partnership with Goodyear, giving the team its first global partnership with a major U.S. company. The agreement, which will take effect on Jan. 1, will provide Goodyear with perimeter advertising at the club's Bundesliga home games an...

Read More

Tags: Marketing and Sponsorship, Goodyear

More Stories

MLB.com Answers Complaints

MLB.com and RealNetworks began offering fans audiocasts of games for $9.95 this season, and so far, some of the major complaints have been "about everything from being unable to sign up for the servic

Tags: Baseball, MLB, Media

Ca ...

The battle in Tampa Bay for control of the Devil Rays rages on as Managing General Partner Vince Naimoli spent his weekend feverishly denying a N.Y. TIMES report that the team will not meet tomorrow'

Tags: Front Page

Stern, Cuban Continue Shots

The "war" between Mavericks Owner Mark Cuban and NBA Commissioner David Stern "heated up" Saturday, according to Richie Whitt of the FT. WORTH STAR-TELEGRAM, who wrote under the header, "Cuban, Stern

Tags: Basketball, Dallas Mavericks, Franchises, NBA, Southwest Sports Group

NHL Playoffs Overlooked?

Saturday''s Game One of the Blues-Avalanche Western Conference Finals earned a 1.6/4 Nielsen overnight on ABC, up 7% from last year''s comparable Avs-Stars game, which earned a 1.5/4 (THE DAILY). In A

Tags: Canadian Broadcasting Corp., ESPN, Hockey, News Corp./Fox, NHL, Nielsen, Media, Walt Disney

Preliminary Weekend Ratings

The following lists overnight Nielsen ratings from recent weekend sports events (Nielsen): EVENT DATE NET TIME RAT/SHR NHL Playoffs: Blues-Avalanche 5/12 ABC 3:00-6:00pm 1.6/4 PGA Tour: Byron Nelson &

Tags: ABC, Basketball, CBS, Golf, Hockey, NBA, NBC, NHL, Nielsen, PGA Tour, The Back of the Book

Names In The News

In Atlanta, Bill Rankin writes "what is expected to be one of the most titillating criminal trials in Atlanta history," begins today, when Assistant U.S. Attorney ART LEACH calls "strippers, sports st

Tags: Atlanta Falcons, Baseball, Basketball, Champ Car World Series, Clear Channel/SFX Sports, Cleveland Indians, Colleges, Denver Broncos, Football, Houston Rockets, Motorsports, NBA, Orlando Magic, RDV Sports, People and Pop Culture, Tennis, Washington Wizards

Lottery To Help Alberta Teams?

Hockey fans "may soon be able to play a new, made-in-Alberta 50-50 lottery which will pump cash into the coffers" of the Flames and Oilers to "help keep the clubs in the province," according to Tom Ol

Tags: Calgary Flames, Edmonton Oilers, Hockey, Leagues and Governing Bodies

No Headline

“If I have the good fortune of winning the 500 again and they give me a bottle of soy milk, I'm going to throw it at them.” — IRL driver Eddie Cheever, on PETA asking Indy Motor Speedw

Tags: Front Page

MLB Poll: WI Likes Miller Park

Results of a WI poll conducted April 9-10 of 800 adults, with an oversample in the five-county Milwaukee metro area of 400, shows residents in WI "support overwhelmingly the construction" of Miller Pa

Tags: Baseball, Facilities, Milwaukee Brewers, MLB

Celtics' Earnings Decrease

Boston Celtics LP saw earnings decrease during the first three months of ''01, according to Scott Van Voorhis of the BOSTON HERALD. The Celtics reported net income of $1.7M for the quarter ending Marc

Tags: Basketball, Boston Celtics, Franchises

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug