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Published in SportsBusiness Daily on 09 / 30 / 14

CBS' Tony Gonzalez will appear on the net's "NCIS" at 8:00pm ET.

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11/10/98
NHL AND NIKE RENEW PARTNERSHIP AND STRESS BAUER BRAND

Nike has renewed its NHL sponsorship by signing a long- term deal to market hockey products and to promote the game of hockey. Nike will also promote the NHL internationally beginning in the 2000-01 s

Tags: Dallas Cowboys, New York Yankees, NHL, Nike, YankeeNets

11/10/98
NIKE TARGETS GROWTH IN WOMEN'S BUSINESS IN NEW AD CAMPAIGN

Nike will "attempt to rev up its women''s business next year with a broader product line and an extensive print campaign addressing women''s issues," according to Terry Lefton of BRANDWEEK. Nike "hope

Tags: Nike, Reebok

11/10/98
LEAGUE NOTES

CART/IRL NEWS: CART President & CEO Andrew Craig said that Sunday''s Indianapolis Star-News report that CART engine manufacturers had made a proposal to the IRL "is incorrect. As far as the current st

Tags: Baltimore Orioles, Champ Car World Series, IndyCar, Leagues and Governing Bodies, MLB, NFL

11/10/98
NEW HARRIS POLL SHOWS NFL TOPS AMONG NEW MERCHANDISE

The Harris Poll asked 1,009 adults via telephone, "Thinking about team related sports merchandise, which includes T-shirts, hats, jerseys, posters, mugs or other things, in the last year, have you bou

Tags: NHL, The Back of the Book

11/10/98
MCNAIR SEEKS MINORITY INVESTORS FOR HOUSTON NFL BID

Houston business exec Bob McNair "is looking for minority partners" in an attempt to achieve "ethnic balance" in his bid for an NFL franchise in that city, according to John Williams of the HOUSTON CH

Tags: Buffalo Bills, Franchises, NFL, Seattle Seahawks, Vulcan Ventures

11/10/98
EASY AS A-B SKI: BEER COMPANY LINKS WITH AMERICAN SKIING

Anheuser-Busch will partner with resort-owner American Skiing Co. to "own and produce" a three-event series which will expand on the Bud Light Boarder Battle snowboard competition, according to Andy B

Tags: American Skiing Co., Anheuser Busch, ESPN, Events and Attractions, Walt Disney

11/10/98
AFTER QUARTER LOSS, CONVERSE REACHES FOR MORE THAN ALL-STARS

After reporting a third-quarter loss of $4.3M, Converse said that it will broaden its product line, "adding sneakers for skateboarders and more shoes for women," according to USA TODAY''s Melanie Well

Tags: Converse, NBA

11/10/98
FOX SPORTS ONLINE GOES NON-PC IN NEW TV SPOTS

In an attempt to "break the online advertising mold," Cliff Freeman & Partners, N.Y., has created TV spots for Fox Sports Online that "spoof situations that border on politically incorrect," according

Tags: News Corp./Fox, NFL

11/10/98
SPORTS MARKETING & TELEVISION CONSULTANT FOR HIRE

Need highly qualified sports executive for short term project? 20-year plus sports marketing & TV consultant for hire. Seeks 3-4 month project for late ''98/early ''99. Specialties include contract ne

Tags: Classified Advertisements

11/10/98
FACILITY NOTES

In Pittsburgh, Dennis Roddy writes that while fans aren''t "happy" with the Stadium Building Licenses for the team''s new stadium, "don''t expect a torch-bearing mob outside Three Rivers with a lynchi

Tags: Facilities

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