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"I would hope it causes the athletic directors at schools like Texas and Oklahoma to get a little excited as well and realize that they could do something truly special. To me, Bristol just gave proof positive that the concept is legitimate, has legs, and is something that more colleges should consi...

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Lifestyle Approach To Marketing

As the "lines between sports and entertainment have blurred," Nike and Reebok "have used singers and musicians to further connect with their coveted 13- to 25-year-old target audience," according to D

Tags: ESPN, Motorsports, Nike, Reebok, Walt Disney

MLB Franchise Notes

SAY ANYTHING? In N.Y., Bill Madden reports that former Mets manager Bobby Valentine "may now have talked his way out of collecting" the $2.7M owed to him for the final year of his contract. Sources sa

Tags: LA Angels, Atlanta Braves, Baseball, Basketball, Cablevision, Franchises, Hockey, Madison Square Garden, Minnesota Twins, MLB, New Jersey Devils, Brooklyn Nets, New York Mets, New York Yankees, Oakland Athletics, San Francisco Giants, Walt Disney

Facility Notes

In Newark, Matthew Futterman cites state officials as saying that the NJ Sports & Exposition Authority (NJSEA) "will not select a developer for the Meadowlands Sports Complex until next year." NJSEA P

Tags: EA Sports, Facilities, Hockey, Maple Leaf Sports and Entertainment, Motorsports, NHL, Toronto Maple Leafs

Cablevision Run Out Of Cash?

Cablevision Systems Corp. "ranks among companies most likely to run out of cash in the next 12 months," according to a new ranking system unveiled yesterday by Moody''s and cited by Harry Berkowitz of

Tags: Cablevision, Finance

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“For the Cubs, it might be winning.” — Cubs VP/Marketing & Broadcasting John McDonough, when asked what the next Beanie Baby or bobblehead doll may be (THE DAILY).

Delaware North's Wembley Deal

Buffalo-based Delaware North Cos. signed a contract to "run all of the food services at the new 90,000-seat stadium that will replace" Wembley Stadium in ''06, according to Robinson & Williams of the

Tags: Facilities

NHL Inks Deal With EchoStar

The NHL signed a multi-year deal for EchoStar to offer the "NHL Center Ice" out-of-market TV package on the Dish Network to its 7.5 million subscribers. Dish is offering its subs who sign up before Oc

Tags: Baseball, Basketball, DirecTV, Football, Hockey, MLB, NBA, NFL, NHL, Media

ABC Reaches NFL Deal W/Affils

ABC has "reached a two-year agreement with its affiliate board that resolves some long-standing disputes involving program repurposing and the high cost of NFL rights, among other issues," according t

Tags: ABC, ESPN, Football, NFL, Media, Walt Disney

Sports Industrialist Of The Year

Who is your MVP of the sports industry this year? Who has had that All-Star season to remember? Surely, there is one person or group that continually left you shaking your head and saying, ''They are

Tags: Basketball, Coca-Cola, ESPN, Football, Motorsports, NASCAR, NBA, NFL, Soccer, People and Pop Culture, Walt Disney

NSF Early Registration Offer

The National Sports Forum, the largest cross-team sports marketing and sales conference in North America, is heading to Pittsburgh, PA, January 20-22, 2002. And there is still time to take advantage o

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