MLB Net Sets Non-Playoff Record With WBC Game NBC Sports Rebranding California RSNs NCAA Settlement Gets Preliminary Approval Citi, AT&T Execs On Not Renewing USOC Deals ESPN Responds To Cowherd Comments Budweiser Rolling Out MLB Team Cans Fox Sports Radio Adds Doug Gottlieb NFL's Leiweke: Raiders Vote Likely Next Week WME Plans To Keep Miami Open In Key Biscayne Former Bulls GM Krause Passes Away At 77
MLB Net Sets Non-Playoff Record With U.S.-Japan WBC SemifinalPublished in SportsBusiness Daily on 03 / 22 / 17
MLB Network last night averaged 1.4 million viewers for U.S.-Japan in the World Baseball Classic semifinal, marking the cable net’s best non-postseason game audience on record. The 1.4 million viewers was up 48% from the previous record of 977,000 viewers for U.S.-Dominican Republic in the WBC...
NFL Network President Steve Bornstein is featured in a Q&A with MULTICHANNEL NEWS' R. Thomas Umstead, and Bornstein said of the net's start-up costs: "We're treating this like a real network. Typicall
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The CINCINNATI ENQUIRER’s Cliff Peale reports that a TV rights deal with BET “has yielded bigger advertising contracts with giants such as Microsoft and Budweiser” for the Procter & Gamble Ohio Classic football game, pitting Tuskegee Univ. against Hampton Univ. September 20 at Clev ...
Anaheim-based retailer Pacific Sunwear yesterday announced plans to open "hundreds of new stores in the next few years," according to Catrine Johansson of the ORANGE COUNTY REGISTER. Pacific Sunwear y
Gatorade announced yesterday that it is "pulling out of the race" to sign Cavaliers F LeBron James, according to ESPN.com's Darren Rovell. Gatorade Dir of Communications Andy Horrow: "Pretty simply, t
Not Sharing A Taste (#1) Gatorade refuses to hinge brand portfolio on one player, balks at LeBron's asking price. Making The Grade (#8) CSTV to air weekly series, championship coverage of Olympic spor
Dallas-based Southwest Airlines has signed on as a founding sponsor of the Rockets' new arena, the Toyota Center, "becoming the first of up to a dozen such partners expected by the team," according to
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NJ and Nets officials yesterday said of the four groups expressing an interest in buying the Nets, the two groups wanting to keep the team in NJ are "unlikely to meet the team's $250[M] asking price,"
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