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Published in SportsBusiness Daily on 03 / 31 / 15

4.06 million – Average viewers for FS1’s first NASCAR Sprint Cup Series points race this past Sunday. The audience for the race from Martinsville ranks fourth among all FS1 telecasts all-time, behind only three Giants-Cardinals NLCS games from '14 ( THE DAILY ).

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WNBA Seattle Storm

The WNBA announced yesterday, "after an extensive trademark search," that the nickname of Seattle''s expansion franchise will be the Storm, according to Meredith Bagley of the SEATTLE POST-INTELLIGENC

Tags: Basketball, Franchises, Indiana Fever, Miami Heat, Seattle Storm, WNBA

01/07/00
SMASH GM WRESTLES WITH A NEW PROMO TO SELL FANS ON TEAM

As a way to fill "empty seats" for Saturday''s National Lacrosse League (NLL) opener against the Rochester Knighthawks, the Syracuse Smash will feature Rena Mero -- formerly the WWF wrestler known as

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01/07/00
THERE WON'T BE ANY BARNACLES ON THESE NIKE SOCCER JERSEYS

Leading German sporting-goods retailers "yanked" Nike- made soccer jerseys from store shelves yesterday "after televised reports" that the jerseys of the team Borussia Dortmund contained a chemical ca

Tags: Nike

01/07/00
PETERSEN PUBLISHING LOOKS TO BREATH NEW LIFE IN SPORTS TITLE

Sports Afield (SA), a "struggling" outdoor magazine, has been sold by the Hearst Corp. for "an undisclosed sum" to L.A.-based Petersen Publishing (PPI), according to Greg Johnson of the L.A. TIMES. PP

Tags: Media

01/07/00
MARKETPLACE ROUND-UP

Conseco has signed on as a primary sponsor of Team Menard for the 2000 IRL season. Conseco has been a partner of the team since ''95. Conseco Exec VP/Marketing & Strategic Planning Stewart Stockdale s

Tags: Anheuser Busch, Champ Car World Series, Detroit Lions, IndyCar, NFL

01/07/00
INTERNET NEWS & NOTES: ICRAVETV.COM STILL A THORN TO NFL

Toronto-based iCraveTV.com said it will broadcast the Super Bowl, despite the NFL threatening to "sue over earlier transmissions" of league games, according to Westhead & Pasternak of BLOOMBERG NEWS.

Tags: ABC, NFL, NFLE, Media, Walt Disney

01/07/00
COME GET YOUR OFFICIAL OLYMPIC ... DUTCH OVENS?

The SLOC has signed three new licensing agreements, bringing its total to 25, according to Jerry Spangler of the DESERET NEWS. TN-based Lodge Manufacturing Co. "has signed on as an official 2002 licen

Tags: Olympics, SLOC

01/07/00
AIM TECHNOLOGIES IS SEEKING A SPONSORSHIP SALES MANAGER

AIM Technologies is looking for a Sponsorship Sales Manager to join their sales department and expand their current client base that includes major sponsor companies such as Anheuser-Busch, Bank of Am

Tags: Anheuser Busch, Bank of America, Classified Advertisements, Microsoft, Wilson Sporting Goods

01/07/00
CUBAN BID COULD RECEIVE QUICK APPROVAL FROM NBA OWNERS

Prospective Mavericks Owner Mark Cuban has received support from Suns CEO Jerry Colangelo, who "predicted swift approval of the deal" from the NBA''s Board of Governors, according to Bart Hubbuch of t

Tags: Dallas Mavericks, Franchises, NBA, Phoenix Suns, Southwest Sports Group

01/07/00
SOCCER TOPS "HOT" NEW SPORTS SURVEY; NFL/NBA DEEMED COOL

ESPN Chilton Sports Poll asked 830 respondents age 12+ to name the hottest new sport in America. The Sports Poll notes that many of the sports named among the top ten were expected -- Pro Soccer, Pro

Tags: ESPN, NASCAR, NBA, NFL, People and Pop Culture, Walt Disney, WNBA

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