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McLaren F1 Sponsors Not Charged Extra For Branding Received From Alonso Indy 500 Run

Published in SportsBusiness Daily on 05 / 26 / 17

F1 team McLaren is not charging its sponsors "any extra for the branding and exposure they are receiving" from Fernando Alonso's Indianapolis 500 venture, according to Lawrence Barretto of MOTORSPORT.com. Alonso's car is "almost entirely bedecked in McLaren’s traditional colours and covered wi...

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Tags: Marketing and Sponsorship

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Bucs Finalizing Practice Plans

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A thrilling NFL playoff weekend has resulted in mixed ratings performances. Compared to games in the same time slots last year, Packers-Eagles was up 7%, but Panthers-Rams was down 9% on Fox. CBS saw

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Names In The News

AROUND THE RINGS reports that South Korea IOC VP UN YONG KIM, who resigned last week as president of the World Taekwondo Federation, "now faces an investigation by the IOC's ETHICS COMMISSION into the

Tags: Colorado Avalanche, IOC, Manchester United, NHL, Orlando Magic, People and Pop Culture

PSEI Seeks Spons. Sales Exec

Pro Sports & Entertainment Inc., (PSEI), an owner and operator of live events, seeks a Corporate Sponsorship Sales Executive with 5-7 years experience in sports properties. PSEI is located in Los Ange

Tags: Classified Advertisements

News Corp. Assisting McCourt

The sale of the Dodgers to Frank McCourt will not be voted on during the MLB owners meetings Wednesday and Thursday, but is "expected to be approved in a conference call of owners before the deadline

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Marketplace Round-Up

The Lingerie Bowl, a PPV event airing as counter-programming during halftime of CBS' Super Bowl broadcast, has signed PartyPoker.com as title sponsor. PartyPoker.com replaces Dodge, which withdrew as

Tags: ATT, Basketball, CBS, Football, Horse Racing, Houston Texans, NBA, NFL, Viacom

Under Armour Inks Deal w/ MD

Under Armour and the Univ. of Maryland have agreed to a five-year deal with two one-year renewal options under which the Baltimore-based company will be the exclusive uniform provider for the school's

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MLSE Considering Argos Stake

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Closing Bell, January 12, 2004

The Daily Insider Afternoon News & Headlines Monday, January 12, 2004 4:00pm ET Print The Closing Bell ...

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