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04 / 18 / 14

Increase your company's exposure in the sport business marketplace and get your message in front of the industry's top executives. For more information on placing a classified in SportsBusiness Daily, please contact Heather Taylor at 704-973-1525 or  htaylor@sportsbusin...

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12/05/97
FRANCHISE NOTES

NFL: In Miami, Linda Robertson wrote on the Dolphins signing Lawrence Phillips under the header "Signing Phillips Is A Big Mistake." Robertson: "[Dolphins coach Jimmy] Johnson sent a disturbing messag

Tags: Franchises, Miami Dolphins, NFL, Tampa Bay Buccaneers

12/05/97
BOXING'S LEADING MAN: DE LA HOYA STROLLS DOWN MADISON AVE.

The marketing of boxer Oscar De La Hoya was examined by Jay Searcy in the PHILADELPHIA INQUIRER. At age 24, De La Hoya has become "the most marketable boxer in history." De La Hoya has deals with Colg

12/05/97
WORLD CUP, PART I: A-B SELLS OFF STADIUM SIGNAGE TO CASIO

Anheuser-Busch sold the advertising boards component of its World Cup France ''98 sponsorship to Casio Computer Company for an undisclosed amount. Budweiser remains an official worldwide sponsor of th

Tags: Anheuser Busch

12/05/97
INDIANS HOPE NEW SPOTS WILL KEEP TICKET SALES MOVING

After selling out almost all of their individual game tickets within nine days the last two years, the Indians are running two new 30-second ads "urging fans to snatch up" the 900,000 general admissio

Tags: Cleveland Indians, Franchises

12/05/97
NAMES IN THE NEWS

ROY JONES JR. added NJ-based promoter MURAD MUHAMMAD to his team. Jones, who has not severed ties with his usual SQUARE RING promoters, will pay Muhammad on "a services- rendered basis" (Jonathan Mayo

Tags: News Corp./Fox, People and Pop Culture, Washington Redskins

12/05/97
NASCAR'S 50TH ANNIVERSARY CAMPAIGN KICKS OFF TONIGHT

NASCAR will kick off its 50th Anniversary celebration tonight with the ''97 NASCAR Winston Cup Awards banquet at the Waldorf-Astoria in New York City. The event can be seen live on ESPN at 9:00pm ET.

Tags: ABC, Anheuser Busch, CBS, Coca-Cola, Eastman Kodak, ESPN, General Motors, MasterCard, McDonalds, NASCAR, PepsiCo, R J Reynolds, Sears, Sports Illustrated, TBS/TNT, Time Warner, TNN, Viacom, Walt Disney

12/05/97
ARE NEW FACILITIES FOOL'S GOLD? NEW FORBES STUDY SAYS YES

Although "conventional wisdom" says that new facilities will "provide fat profits" for team owners, an analysis done for Forbes by Coopers & Lybrand shows that "on average the typical new facility doe

Tags: Facilities, MLB, NBA, NFL, NHL, Palace Sports & Entertainment, Tampa Bay Lightning

12/05/97
WORLD CUP, PART II: WILL SPONSORS PONY UP FOR TV TIME?

Of the official World Cup ''98 sponsors, who are each paying $20M over four years, "only three" -- MasterCard, A-B and Canon -- have purchased ad packages on ABC and ESPN telecasts, according to Stefa

Tags: ABC, Anheuser Busch, ESPN, MasterCard, McDonalds, Walt Disney

12/05/97
RAVENS GETTING CLOSER TO SEASON-TICKET SELL OUT

The Ravens "have sold out another section of their new stadium," leaving 9,300 seats remaining of the 59,000 that will be sold on a season-ticket basis, according to Jon Morgan of the Baltimore SUN. T

Tags: Baltimore Ravens, Franchises

12/05/97
FIRED COACH MACLEAN GETS NO COMPLAINTS FROM FL JEWELER

"In a leap from normal marketing practices," FL-based Beverly''s Jewelers will keep Doug MacLean as its spokesperson despite his being fired from the Panthers last week, according to Nick Sortal of th

Tags: DaimlerChrysler

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