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Sources: Amazon Charging $2.8M For Ad Packages That Include "TNF"

Published in SportsBusiness Daily on 06 / 22 / 17

Amazon is "looking to charge advertisers" $2.8M for packages that "include 30-second spots" during the Thursday night NFL games it will stream live to Prime customers in '17, according to two sources. One source said that for each game, "Amazon can sell 10 30-second spots." Buyers "also get to run a...

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MassMutual Extends w/ USTA

The USTA's U.S. Open has signed Massachusetts Mutual Life Insurance to a five-year, $35M sponsorship extension that also covers the U.S. Open Series, "a proposed series of tournaments preceding the Op

Tags: CBS, ESPN, IMG, USTA, Viacom, Walt Disney

Media Notes

Yahoo spokesperson Dan Berger confirmed his company has ended talks with MLB to become the league's exclusive technology partner and online distributor, and SPORTSBUSINESS JOURNAL's Russell Adams writ

Tags: Media

WTA Tour Inks Dubai Duty Free

The WTA Tour has signed a five-year, multimillion dollar agreement through '08 with Dubai Duty Free, which becomes the presenting sponsor of the WTA's "Rest of the World" region that includes Asia-Pac

PWBA Fails In Talks w/ ESPN

New York-based Pinacle Events Owner Steve Sanders, whose contract to buy the financially-troubled Professional Women's Bowling Association (PWBA) from John Sommer "was contingent on getting a TV deal

Tags: ESPN, PBA, Media, Walt Disney

Names In The News

BURK A NO-GO: National Council of Women's Organizations Chair MARTHA BURK said that there is "no point in protesting" at The Masters again this April. Burk: "Our plans are basically pretty set —

Tags: ABC, Arizona Diamondbacks, Cablevision, New York Rangers, NFL, Sacramento Kings, People and Pop Culture, USA Track and Field, USOC, Walt Disney

Stern Responds To Refs' Protest

Responding to Friday's protest by NBA referees over the suspension of referee Michael Henderson, NBA Commissioner David Stern said in a statement Saturday, "Last night's display was woefully inconsist

Tags: Basketball, Cablevision, Dallas Mavericks, Denver Nuggets, Leagues and Governing Bodies, Los Angeles Clippers, Los Angeles Lakers, NBA, New York Knicks

Franchise Notes

SOUTHBOUND? In Atlanta, Tim Tucker reported Atlanta Spirit has "zeroed in on" NBA Senior VP/Team Marketing & Business Operations Bernie Mullin as its top candidate to be CEO of the Hawks, Thrashers an

Tags: Atlanta Hawks, Baseball, Basketball, Franchises, HBO, Hockey, Milwaukee Brewers, MLB, NBA, Soccer

Rockets To Simulcast In Spanish

The Rockets, beginning with Wednesday night's Lakers game, "will become the first Houston pro sports franchise" to simulcast their games in Spanish via the SAP function on TV sets, according to David

Tags: Basketball, Houston Rockets, Los Angeles Lakers, MLB, NBA, Media

Overnight Nielsen Ratings

The following lists overnight Nielsen ratings from weekend sports events (THE DAILY). EVENT DATE NET TIME RAT/SHR NCAA Basketball: (regional) 2/28 ABC 1:00-3:15pm 2.1/4 WGC: Accenture Match Play Champ

Tags: ABC, Basketball, CBS, Colleges, Football, Golf, NBC, NCAA, PepsiCo, Viacom, Walt Disney

Hornets Lower '04-05 Tix Prices

The Hornets are making "significant changes to ticket prices in the lower bowl end zones and corners of New Orleans Arena, as well as several incentives aimed at maintaining their current season-ticke

Tags: Basketball, Franchises, New Orleans Pelicans

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