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Published in SportsBusiness Daily on 10 / 25 / 16

Sources indicated that Twitter is "planning to fire" about 8% of its workforce. The company "may eliminate about 300 people, the same percentage it did last year when co-founder Jack Dorsey took over" as CEO, though that number "could change." An announcement on the job cuts "may come before ...

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NFL Marketing News & Notes

Permanent marker brand Sharpie, which received an estimated $500,000 in media exposure after 49ers WR Terrell Owens pulled one of its markers from his sock and signed a football to give to a fan after

Tags: ABC, ESPN, Football, NBC, NFL, PepsiCo, San Francisco 49ers, Walt Disney

CBL Introduces New Team

The SHREVEPORT TIMES'' Brian Vernellis reports that the independent Central Baseball League (CBL) unveiled its newest team, the Shreveport Swamp Dragons. TX Independent Baseball and its Owner, Carl Be

Tags: Baseball

Ha ...

Another Busy Year For Sports Business THE DAILY would like to use this space to thank all of our readers for your continued support over the past year. As we depart for the holiday break, we present o

Reebok's New Super Bowl Hats

By Terry Lefton, Editor-at-Large, The Sports Business Daily Reebok will debut early versions of the ''03 NFL sideline cap with the two teams competing in this year''s Super Bowl. Reebok''s Sports Lice

Tags: Football, NFL, Reebok

Marketplace Round-Up

Chevy Chase Bank "has decided not to renew its contract" as title sponsor of Pam Shriver''s Tennis Challenge charity event held annually in Baltimore for the past 17 years. Shriver: "I was told five y

Tags: Basketball, Horse Racing, NBA, Olympics

Rockets, FSN Negotiations

While the Rockets and FSN Southwest are still negotiating a new broadcast contract this season, Rockets VP/Corporate Development Tad Brown "expressed renewed pessimism [yesterday] that a deal is going

Tags: Basketball, Houston Rockets, Memphis Grizzlies, Sacramento Kings, Media

OSU Eyes Big Bucks For Bowl

Buckeye Fans Going Ready To Party For Fiesta Bowl As a result of the Ohio State Univ. (OSU) football team''s "improbable run" for a national championship, the official team shop at OSU "is getting so

Tags: Colleges, Football, Nike, UPS

NLL Rebels Ticket Sales

The OTTAWA SUN''s Todd Saelhof reports that season ticket sales for the NLL Ottawa Rebel are "up more than 100% from last season, although the 2,000-plus count is not yet the saving grace" for the tea

Tags: National Lacrosse League

25th Int'l Sport Summit

By bringing the Olympics, Manchester United and the Chinese business community together for the first time, we are putting the "International" back in the International Sport Summit. The 25th Internat

Tags: Classified Advertisements

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“We''re in a marketplace that the teams themselves created — paying the salaries at this level, what they''re paying for free agents. You only pay as much as the market tolerates.” 

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