Roger Federer Touts New Mercedes-Benz SL In "Timeless" CampaignPublished in SportsBusiness Daily on 08 / 23 / 16
Roger Federer will star in a new series of vignettes during the U.S. Open in conjunction with the release of the '17 Mercedes-Benz SL. The "Timeless" campaign is narrated by Tennis Channel's Bill Macatee , and celebrates icons of the tennis world across different decades, pairing them with a...
The National Sports Marketing Network, the industry''s trade organization, is proud to announce the opening of its 7th Chapter in CHICAGO. New Chicago Chapter members are invited to attend a big kick-
Last night''s Tigers-Twins game drew 13,106 fans to the Metrodome, the largest crowd for the three-game series, according to Jim Souhan of the Minneapolis STAR TRIBUNE. Twins 1B Doug Mientkiewicz, on
ESPN Original Entertainment (EOE) will debut "The Focus Group," next Tuesday at 7:00pm ET. The 30-minute program will originate from N.Y. and feature a group of 6-8 fans discussing the major sports is
Thursday, September 12, 2002 ESPN.com''s Sean McAdam writes that by mid-November, when MLB "free agents become eligible to sign elsewhere, we should begin to the see the ramifications" of the new CBA.
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The BASS Masters Classic "appears headed to Charlotte in 2004 if area leaders can raise $550,000 in incentives by the end of the month," according to Rick Bonnell of the CHARLOTTE OBSERVER, who notes
READY TO RUMBLE: In Dallas, Calvin Watkins calls WBC/WBA junior middleweight champion Oscar De La Hoya, who faces Fernando Vargas Saturday on HBO PPV, the "new king of [PPV] boxing," and there is "opt
About 3,500 tickets remain unsold for the Seahawks'' inaugural regular-season game at Seahawks Stadium this Sunday against the Cardinals, according to Angelo Bruscas of the SEATTLE POST-INTELLIGENCER.
The following lists data from Nielsen Media Research Adviews, estimating total sports TV ad expenditures by sport for the top ten sports in Q2 ''02 (Nielsen). TOP TEN ESTIMATED NATIONAL TV EXPE
Speed Channel named Turner Network VP/Canadian Sales & Marketing HAWLEY CHESTER as Dir of Canadian Affiliate Sales & Marketing (Speed Channel)....Global Spectrum, operator of the First Union Center an