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DirecTV Announces Eight-Year Renewal Of NFL Sunday TicketPublished in SportsBusiness Daily on 10 / 02 / 14
DirecTV formally announced its renewal of the NFL Sunday Ticket package for another eight years. DirecTV is paying an average of $1.5B per year for the package, with the rights fee increasing by 6% each year. The deal extends through the '22 season and synchs up with the NFL's other TV deals. CBS,...
The Celebrity Golf Championship, held at Edgewood Tahoe Golf Course in Lake Tahoe, is looking for a new title sponsor, according to Schneider & Parsons of the TAHOE DAILY TRIBUNE. If a "major sponsor"
Devil Rays Exec VP/Marketing Mike Veeck, on singer Jimmy Buffett''s interest in joining the Devil Rays ownership group: "It''s 100% up to him. It would be fun and bring a nice element to the group" (T
FedEx formally announced a multi-year sponsorship deal with the NHL, NHLPA and USA Hockey making it the "Official Express Delivery Service of the NHL and the NHLPA." Beginning this season, FedEx recei
A "scaled-down" renovation plan of Dodger Stadium will add "as many as 30 luxury suites" by the start of the 2000 MLB season, according to Robert Kuwada of the ORANGE COUNTY REGISTER. The plan, which
The NFL has asked reps from Houston and the two L.A. groups bidding for the league''s 32nd franchise "to make 30- minute presentations to a select group of owners Thursday in Miami," according to T.J.
NFL sources said the league "has chosen not to cooperate" with OLIVER STONE on his film, "ANY GIVEN SUNDAY," according to Terry Lefton of BRANDWEEK. The film also has the working title of "THE LEAGUE.
FORBES magazine will debut an annual "CELEBRITY 100" issue which will rank the 100 richest people in sports, entertainment and media. It will debut the week of March 8 (N.Y. DAILY NEWS, 1/25)...."VARS
Hughes Electronics Corp.''s DirecTV will acquire the assets of Primestar Inc. in a $1.8B deal, according to Leslie Cauley of the WALL STREET JOURNAL. The deal, which will leave only two major players
Toys ''R'' Us (TRU) has signed a two-year, "low-seven figure" sponsorship pact making it the "official toy retailer" of MLB and is "also shopping" for an NFL deal, as it "looks for sports-themed lures
The Ravens have signed a 20-year, $104M naming rights and media agreement with VA-based ISP PSINet, according to Terry Lefton of BRANDWEEK. The Ravens and ProServ have been "pitching" a package that w