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Published in SportsBusiness Daily on 11 / 20 / 17

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01/03/05
Judge Upholds BALCO Charges

U.S. District Judge Susan Illston “refused to dismiss charges in the BALCO steroids scandal,” claiming BALCO lawyers “had presented no evidence that prosecutors or government agents leaked grand jury

Tags: ABC, ESPN, San Francisco Giants, Sports in Society, Walt Disney

01/03/05
Office Depot Inks NASCAR Deal

Office Depot has entered into a multiyear deal with NASCAR to become the organization’s first official office products partner, beginning with the ’05 season. The sponsorship will be incorporated into

Tags: Motorsports, NASCAR, NBC, Olympics, Turner Sports, USOC

01/03/05
SBJ In-Depth: Retail Sponsorship

We’ll examine the retail sponsorship category and outline the deals that have turned the most heads. As a regular feature of our sponsorship reports, we’ll ask industry experts to grade the retail ind

Tags: Classified Advertisements

01/03/05
Closing Bell, January 3, 2005

The Daily Insider Afternoon News & Headlines Monday, January 3, 2005 4:00pm ET Print The Closing Bell ...

Tags: Closing Bell

01/03/05
Overnight Weekend Ratings

The following lists overnight Nielsen ratings from weekend sports events. At presstime, ratings for ABC, Fox and CBS were not available (THE DAILY). CHART GOES HERE

01/03/05
Roethlisberger's Jersey Tops List

Steelers QB Ben Roethlisberger’s No. 7 jersey tops the NFL season’s sales list compiled by Reebok, according to Larry Weisman of USA TODAY. Reebok VP Eddie White noted no rookie has ever before led th

Tags: Football, Green Bay Packers, Indianapolis Colts, NFL, Reebok

01/03/05
No Headline

“If it was for sale I’d tell you guys.” — Coyotes Managing Partner Wayne Gretzky, denying to reporters that the team is for sale (ESPN.com, 1/2).

01/03/05
Chinese Court Rules Against Nike

Nike was ordered by a Beijing court last week to pay Chinese cartoonist Zhu Zhiqiang US$36,000 for using a stickman logo in a TV ad the company aired last year, according to the CHINA DAILY. Nike’s Zh

Tags: Nike, Wieden Kennedy

01/03/05
Fox Charging $2.4M For SB Ads

Fox is charging a record average $2.4M for a 30-second spot during Super Bowl XXXIX — a 4.3% increase from the average price CBS got for last year’s game -– and “has already sold about 90%” of th

Tags: Anheuser Busch, FedEx, Football, General Motors, NFL

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