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Tonight's Event....

Published in SportsBusiness Daily on 07 / 20 / 17

The nonprofit LA84 Foundation will host 300 young athletes for Olympic Night at Dodger Stadium, with authentic LA84 caps and commemorative '84 Summer Games coins available. 

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In an April 29 letter, U.S. Rep. Mark Udall (D-CO) "asked the NCAA to reconsider its refusal" to grant a waiver to Univ. of Colorado WR and Olympic skier Jeremy Bloom so he can earn endorsement money

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05/12/04
MLB Inks Dominican Deals

MLB Int'l (MLBI) last month signed a four-year, high seven-figure deal with Dominican broadcaster Canal de Noticias and a three-year deal with Grupo Leon Jimenes, making Presidente the official beer o

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05/12/04
NHLPA To Investigate Agent?

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05/12/04
Rival Liverpool Suitor Emerges

Liverpool shareholder Steve Morgan has launched a US$129M rival bid for the Premier League team, "further complicat[ing] the power struggle initiated when" Thailand Prime Minister Thaksin Shinawatra a

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05/12/04
Names In The News

The NCAA and USOC yesterday formed a joint 16-member NCAA/USOC TASK FORCE to review the decline of Olympic sports sponsorship on the collegiate level. The task force, chaired by Indianapolis-based law

Tags: ABC, Anheuser Busch, Boston Red Sox, Cablevision, CBS, Charlotte Hornets, Cleveland Cavaliers, Minnesota Wild, NASCAR, NCAA, New York Knicks, New York Yankees, Phoenix Suns, People and Pop Culture, USOC, Viacom, Walt Disney, WNBA

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Fox Ahead On NASCAR $$$$

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05/12/04
Kentucky Derby Metered Markets

The following presents a market-by-market breakdown of Nielsen ratings for the race portion of NBC's Kentucky Derby coverage on May 1. The 56 metered-market average was a 10.1/22, up 13.5% from last y

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05/12/04
No Headline

"We've been telling people for years now that we've got the most tech-savvy fans." — NHL Group VP/Corporate Marketing Andrew Judelson, after the league signed Bell Canada to a sponsorship deal th

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24 Hour Teams w/ Olympians

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