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Tonight's Events....

Published in SportsBusiness Daily on 07 / 31 / 14

NBC Sports hockey analyst Eddie Olczyk  will face off against fans in a shoot-the-puck competition at Horseshoe Casino in Indiana.

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09/14/98
FRANCHISE NOTES

MLB: The Yankees need to draw only 18,652 to break their all-time attendance record of 2,633,701 set in ''88 (Newark STAR-LEDGER, 9/14). But with only 10 games left, the Yankees would have to draw 39,

Tags: Anheuser Busch, Cleveland Browns, Dallas Cowboys, Franchises, Los Angeles Dodgers, MLB, New York Yankees, News Corp./Fox, NFL, Tampa Bay Buccaneers, Washington Redskins, YankeeNets

09/14/98
OVERNIGHT RATINGS OF WEEKEND NETWORK SPORTING EVENTS

The following lists preliminary overnight ratings from last weekend''s select network sports events. All times are EDT. The numbers are from the networks (THE DAILY). EVENT DATE NET TIME RAT/SHR "Fox

Tags: ABC, MLB, NCAA, News Corp./Fox, NFL, The Back of the Book, Walt Disney

09/14/98
MOUSETRAPPED? DISNEY WARNS WALL STREET OF LOWER EARNINGS

Walt Disney Co. on Friday "warned Wall Street" that its earnings in the fourth quarter "will be sharply off as a result of slower business overseas, poor prime-time ratings at the ABC network and vari

Tags: ABC, ESPN, Finance, NFL, NHL, Walt Disney

09/14/98
SLAMMIN' SAMMY TIES MCGWIRE: WILL ENDORSEMENTS FOLLOW?

Sammy Sosa hit two HRs against the Brewers yesterday, giving him 62 for the season, tying him with Mark McGwire for the MLB single-season record. Sosa''s record HR came in front of 40,846 at Wrigley F

Tags: ABC, Anheuser Busch, CBS, ESPN, MasterCard, McDonalds, Milwaukee Brewers, MLB, NBC, News Corp./Fox, Viacom, Walt Disney

09/14/98
NIKE, PART I: N.Y. TIMES WRITES ON THE "SWOON OF THE SWOOSH"

The Nike swoosh, "never more ubiquitous, is in turnaround," according to Timothy Egan in Sunday''s N.Y. TIMES MAGAZINE. Egan: "Having plastered the world with a corporate icon rivaled perhaps only by

Tags: Coca-Cola, Nike

09/14/98
NBA ROOKIES LEARN TO BUDGET; WILL REFS BE PAID IN LOCKOUT?

The NBA lockout continues, and "with no contract, no advance money from agents and no team facilities to work out at over the summer, your average rookie is living like a college student -- staving of

Tags: ABC, Boston Celtics, Detroit Pistons, Indiana Pacers, Leagues and Governing Bodies, MLB, NBA, NBC, NFL, NHL, Palace Sports & Entertainment, Walt Disney

09/14/98
MAKE ROOM FOR STEVE TRACHSEL ON HR DERBY MARKETING MANTLE

Cubs P Steve Trachsel, who surrendered Mark McGwire''s No. 62, "could earn thousands in endorsements and quadruple his signing fee at baseball card shows," his agent, Alan Meersand, told Rick Westhead

Tags: Chicago Cubs, Coca-Cola, ESPN, MLB, Walt Disney

09/14/98
LOGAN THREATENS MUTINY IN FL, HAS EYES ON ROCHESTER, NY

MLS Commissioner Doug Logan "sounded pessimistic about the chances" of the Mutiny remaining in Tampa Bay, according to Rodney Page of the ST. PETERSBURG TIMES. Logan attended Sunday night''s Mutiny-Me

Tags: Franchises, MLS, Tampa Bay Buccaneers

09/14/98
ESPN EYES MORE CUBS GAMES; HR RATINGS UP ACROSS THE BOARD

With Sammy Sosa tied with Mark McGwire for the HR lead at 62, ESPN "is considering picking up the Cubs'' games this week," according to USA TODAY''s Rudy Martzke. The Cubs play in San Diego through Th

Tags: Chicago Cubs, Cincinnati Reds, ESPN, News Corp./Fox, Media, Walt Disney

09/14/98
IS HENRY FISHING FOR GEORGE MITCHELL AS A MINORITY OWNER?

Prospective Marlins Owner John Henry has talked with former U.S. Senate Majority Leader George Mitchell about "becoming a minority owner and leading the team''s efforts to secure public financing for

Tags: Miami Marlins, Franchises, MLB

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