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Sunoco Leveraging Memorial Day Weekend To Debut "Essence Of Racing" Campaign

Published in SportsBusiness Daily on

Sunoco over Memorial Day weekend is launching a multifaceted marketing campaign around its official deals with NASCAR, IndyCar and the NHRA entitled "Essence of Racing" that is designed to emphasize the brand’s role in fueling cars in the various series. The campaign will start off with t...

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Tags: Sunoco, Marketing and Sponsorship, NASCAR, IndyCar, NHRA

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FACILITY NOTES

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07/06/00
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Tags: Events and Attractions

07/06/00
FRANCHISE NOTES

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Tags: Baltimore Ravens, Cincinnati Bengals, Dallas Mavericks, Franchises, MLS, NBA, NFL, Southwest Sports Group

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ESPN, RAYCOM/JP PILOT EXTEND ACC DEAL ANOTHER TEN YEARS

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Tags: ABC, CBS, ESPN, Media, Viacom, Walt Disney

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