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Published in SportsBusiness Daily on 11 / 25 / 14

Mavericks Owner Mark Cuban will appear in a one-on-one interview on HBO's "Real Sports" at 9:00pm ET.

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06/23/99
UTAH TO LAUNCH AD BLITZ IN ORDER TO BE SKI-NG OF THE WORLD

Ski UT will embark on a "major get-acquainted-with- Utah-skiing" ad campaign beginning in the fall, despite setting a record for skier days this past season, according to Ray Grass of the DESERET NEWS

06/23/99
THE NEXT RICKY MARTIN? DE LA HOYA TO BE RECORDING STAR?

Oscar De La Hoya "is adding recording star to his resume" and has signed a multimillion-dollar, multi-year recording contract with EMI Latin, according to Adam Sandler of DAILY VARIETY. The deal, whic

06/23/99
RED, WHITE AND BLUE ... PART TWO? ABA 2000 LAUNCHED

The American Basketball Association 2000, a new pro basketball league, is scheduled to begin play in January 2000. The ABA 2000 will begin play with a 40-game schedule with target markets including N.

Tags: IBL, Indiana Pacers, Leagues and Governing Bodies, NBA, NBC, SportsLine.com

06/22/99
MARKETPLACE ROUND-UP

Red Wings coach Scotty Bowman has signed a one-year deal with 989 Sports to provide consulting for its "NHL FaceOff 2000." Bowman: "We''re trying to get it more sophisticated and get more realistic si

Tags: Anheuser Busch, Detroit Red Wings, Green Bay Packers, NHL, Nike

06/22/99
COULD FOX SPORTS PITTSBURGH NOW BE JOINING LEMIEUX GROUP?

Fox Sports Net Pittsburgh (FSNP) "has offered to put up a considerable amount of money in an attempt to join forces" with Mario Lemieux in his bid to lead the Penguins out of bankruptcy, according to

Tags: Bank of America, Franchises, News Corp./Fox, Pittsburgh Penguins

06/22/99
FRENCH DRESSING UP NEW VENTURE; TWO WOMEN FORM-MICA SPORTS

Raleigh-based PR firm Richard French & Associates has "launched a sports marketing division that will represent" pro teams, including the Spurs, for sponsorship development and marketing, according to

Tags: Carolina Hurricanes, Gale Force Holdings, NASCAR, New York Islanders, San Antonio Spurs, Speedway Motorsports Inc.

06/22/99
NAMES IN THE NEWS

COCA-COLA''S EUROPEAN PR CRISIS: Coca-Cola Chair DOUG IVESTER "started a major campaign to apologize to Belgian consumers who became ill after drinking Coke''s products." The company will begin an ad

Tags: ABC, Chicago Cubs, Coca-Cola, NBA, NCAA, New Orleans Pelicans, News Corp./Fox, People and Pop Culture, SportsLine.com, Walt Disney

06/22/99
MADISON AVENUE WATCH: DO YOU HAVE TIME FOR THE PAYNE?

Two-time U.S. Open winner Payne Stewart may become "more marketable" with his second win at the event Sunday and "his trademark knickers and related golf attire," according to George Lazarus of the CH

Tags: Cablevision, HBO, Indianapolis Motor Speedway, NBA, NBC, New York Knicks, New York Yankees, Sports Illustrated, Time Warner, YankeeNets

06/22/99
MORE MONEY LAWN-DERING: ALL ENGLAND CLUB INKS WITH BBC

The Wimbledon championships will be broadcast exclusively in the U.K. through 2004 by the BBC in a deal scheduled to be announced today. The pact includes TV, radio and some Internet rights (Miles Eva

Tags: Events and Attractions, HBO, IBM, NBC, Time Warner

06/22/99
FEELING THE DRAFT? COACH K PUSHES FOR B-BALL TO GOVERN SELF

Duke Univ. men''s basketball coach Mike Krzyzewski said yesterday that "college basketball needs its own governing body apart from other NCAA sports" to deal with the issue of schools losing underclas

Tags: Colleges, NBA, NCAA

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