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04 / 18 / 14

Increase your company's exposure in the sport business marketplace and get your message in front of the industry's top executives. For more information on placing a classified in SportsBusiness Daily, please contact Heather Taylor at 704-973-1525 or  htaylor@sportsbusin...

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02/09/98
SOUP IS GOOD FOOD, BUT CAN IT CAUSE SOME INTESTINAL ANXIETY?

Campbell''s Soup was allowed to keep its ad campaign featuring skaters Michelle Kwan, Tara Lipinksi and Nicole Bobek through the Nagano Games, despite rules that forbid non-Olympic sponsors from using

Tags: CBS, DaimlerChrysler, Nike, Olympics, Toyota, USOC, Viacom, Wheaties

02/09/98
CBS SEES SATURDAY RATINGS DIP; EARLY REVIEWS NOT ALL GOLD

CBS'' coverage of the ''98 Winter Games "got off to a strong ratings start" with Friday''s Opening Ceremonies, "but things went downhill in a hurry when Saturday''s marquee skiing event was snowed out

Tags: Anheuser Busch, ATT, CBS, Coca-Cola, DaimlerChrysler, Eastman Kodak, Home Depot, IBM, McDonalds, Nike, Nissan, Olympics, TBS/TNT, Time Warner, UPS, Viacom, Visa, Walt Disney, Xerox

02/09/98
ETM ADDS MLB RANGERS TO ITS GROWING ROSTER OF KIOSK USERS

The MLB Rangers will sell tickets by mid-April via electronic kiosks at 60 Kroger supermarkets in North TX, according to Richard Alm of the DALLAS MORNING NEWS. The kiosks are provided by CA-based ETM

Tags: Franchises, Southwest Sports Group, Texas Rangers

02/09/98
OILERS WANT TO OPT OUT OF MEMPHIS LEASE FOR VANDY STADIUM

The NFL Oilers "are trying to buy out the second and last year of their lease with the Liberty Bowl" in Memphis so they can play next season at Vanderbilt Stadium in Nashville, according to John McCla

Tags: Anheuser Busch, Cablevision, Edmonton Oilers, Franchises, New York Liberty, NFL

02/06/98
OLYMPIC NOTES

In L.A., Greg Johnson wrote the "stars are aligned for the ice-skating industry to score a perfect 10 in the sports marketing game" (L.A. TIMES, 2/5)....Snowboarding continues to generate a buzz: In P

Tags: IBM, NHL, Olympics, SportsLine.com

02/06/98
SHORT OF THE FIRST-DOWN MARKER, PACKERS EXTEND STOCK SALE

The Packers'' ongoing sale of team stock "hasn''t reached projections" so they are extending the deadline to purchase the $200 shares until March 16, lengthening the total sales period four months, ac

Tags: Franchises, Green Bay Packers

02/06/98
NBA PREPARING FOR LIFE AFTER MJ, TO PUSH NEW GALAXY OF STARS

With the NBA''s All-Star Weekend in New York, Stefan Fatsis of the WALL STREET JOURNAL examines the state of the league under the header, "NBA Bravely Plans For Post-Jordan Era." The league''s "shifti

Tags: Chicago Bulls, Leagues and Governing Bodies, Los Angeles Lakers, NBA, NBC

02/06/98
SCHICK UNVEILS NEW PRODUCT LAUNCH AROUND SPURS' TIM DUNCAN

Schick will use Spurs rookie Tim Duncan "as its standard-bearer" during All-Star Weekend, and "will open a new front in its battle with Gillette" by introducing a new razor called "The Protector," acc

Tags: ESPN, NBA, NBC, Brooklyn Nets, San Antonio Spurs, TBS/TNT, Time Warner, Walt Disney, YankeeNets

02/06/98
CBS SEES REGIONAL APPROACH W/PROMOS; PROJECTS A 19.6 RATING

CBS is "breaking ground" with its Olympic coverage "by implementing a region-by-region marketing plan based on its study of 12,000 viewers who watched" the ''92 and ''94 Winter Games, according to USA

Tags: BBDO, CBS, Olympics, Viacom

02/06/98
FRANCHISE NOTES

News Corp.''s ownership of the Dodgers "moved a step closer to reality Thursday" when Rupert Murdoch met with MLB Acting Commissioner Bud Selig to discuss final points of the acquisition and to set up

Tags: Anheuser Busch, Franchises, Los Angeles Dodgers, MLB, News Corp./Fox, San Francisco 49ers

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