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Media Moves....

04 / 22 / 14

MLB Network today announced that Red Sox P  Ryan Dempster , who is not playing this season, will appear as an on-air analyst ( MLB Network ). NBC Sports Group announced that former figure skaters  Johnny Weir  and  Tara Lipinski  will take part in coverage of this year's ...

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02/13/98
MARKETPLACE ROUND-UP

A Chicagoland and NW Indiana Chevy Dealers'' commercial featuring Michael Jordan and Muhammad Ali will debut on Thursday. In Chicago, George Lazarus reports that another "lure" is the 300,000 MJ-Ali p

Tags: Arizona Diamondbacks, Detroit Red Wings, NASCAR, R J Reynolds

02/13/98
DEBARTOLO YORK'S POWER MOVE: IS SHE NOW FIRMLY IN CONTROL?

49ers co-Owner Denise DeBartolo York met Wednesday in Youngstown, OH, with "members of the 49ers hierarchy" -- including team President Carmen Policy, VP & Dir of Football Operations Dwight Clark and

Tags: Franchises, San Francisco 49ers

02/13/98
LEAFS ACQUIRE RAPTORS/ARENA; REPORTS PUT DEAL AT C$350-500M

After a two-week courtship, the Maple Leafs have bought control of the Raptors, the Air Canada Centre and Union Station for what could be "as much as" C$400M, according to David Shoalts of the Toronto

Tags: Franchises, Maple Leaf Sports and Entertainment, NBA, Toronto Maple Leafs, Toronto Raptors

02/13/98
STREET AND MOSELY EMERGE AS EARLY MARKETING FAVORITES

Madison Avenue is "playing catch-a-rising-star" at this Winter Olympics, according to Sally Goll Beatty of the WALL STREET JOURNAL. Ad execs say that Picabo Street, with one gold medal already, "is id

Tags: CBS, Nike, Olympics, Viacom

02/13/98
GOULD MEDIA SAYS STEEP SPORTS FEES MAY LIMIT NETWORK RIGHTS

Gould Media''s TV Sports Rights ''98, published January 28, said the absence of NBC and TNT from the new $17.6B NFL rights agreement may signal a spreading out of sports rights, with escalating prices

Tags: Classified Advertisements, NBC, NFL, TBS/TNT

02/12/98
NATIONAL REAX TO MARTIN RULING: PLAYERS RESENTMENT FORMING?

The Casey Martin ruling reverberated throughout the industry with writers, players, and others weighing in: TOUR TAKES HIT: In Philadelphia, Rich Hoffman calls the Tour''s stance "a bad fight because

Tags: ESPN, Leagues and Governing Bodies, NBA, Nike, PGA Tour, Sports Illustrated, SportsLine.com, Time Warner, Walt Disney

02/12/98
KONFUSION IN KANATA? SENATORS GO ON, SANS OFFICIAL WEB PAGE

A dispute between the Senators and the creators of the team''s official fan Web site, George Valenzuela and Fraser MacKenzie, "came to a head last week, prompting the latter two to cease operation of

Tags: Ottawa Senators, Media

02/12/98
COURT GIVES MARTIN DRIVER'S LICENSE, AS TOUR LOSES CASE

Judge Thomas Coffin ruled yesterday in OR that Casey Martin has the right to ride a cart while competing in professional golf tournaments, making Martin the "first professional athlete to successfully

Tags: ABC, CBS, ESPN, Leagues and Governing Bodies, NBC, Nike, PGA Tour, Sports Illustrated, Time Warner, Viacom, Walt Disney

02/12/98
OLYMPIC NOTES

Picabo Street, after winning her gold medal: "It was time to wake the Games up" (ST. LOUIS POST-DISPATCH, 2/12). In Houston, John Lopez: "Picabo Street, American hero, certainly looks the part" (HOUST

Tags: CBS, Olympics, Viacom

02/12/98
CBS' POSTS 18.9/29 ON TUESDAY; NUMBERS LAG IN YOUNG DEMOS

CBS earned an 18.9/29 rating for its primetime coverage of Tuesday''s Olympic events. CBS estimates that 64 million persons watched all or part of the coverage. The Tuesday rating was down 12% from th

Tags: CBS, Olympics, TBS/TNT, Time Warner, Viacom

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