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04 / 24 / 14

Paul McCartney today announced he will play the last-ever concert at Candlestick Park on Aug. 14. The S.F. venue also played host to  The Beatles ' final live concert in '66 ( Paul McCartney ). Free agent WR Miles Austin has been eliminated from the World Poker Tour Championship in ...

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03/04/98
LEAGUE NOTES

HOCKEY: "Hockey Night In Canada"''s Don Cherry, asked how long Canadian-based teams can survive in the NHL: "I think there will be three teams. ... It''s going to be tough for Ottawa to get the supers

Tags: Leagues and Governing Bodies, NHL

03/04/98
MEDIAWEEK REPORTS THAT FOX SPORTS NET INKS MAJOR AD DEALS

Fox Sports Net (FSN) has struck "several" new ad deals "said to be worth more than" $30M with companies including adidas, MCI, Volkswagen, Budget, Red Lobster and Nintendo, according to Langdon Brocki

Tags: ABC, Cablevision, ESPN, MLB, NBA, New York Liberty, News Corp./Fox, NHL, Media, Walt Disney, Washington Nationals

03/04/98
TOP EARNING ATHLETES IN '97 IN TOTAL WINNINGS

The following lists the 15 highest paid athletes in winnings, endorsements not included, in ''97 (WTA Tour): NAME ''97 EARNINGS NAME ''97 EARNINGS 1) Pete Sampras $6,498,311 8) Bobby Labonte $2,217,99

Tags: The Back of the Book

03/04/98
NAMES IN THE NEWS

A.T. KEARNY EXECUTIVE SEARCH is presenting a career workshop on "How to Create a Leadership Position in the Entertainment & Sports Industry," on Thursday, March 5 at 6:00pm ET, at the Le Parker Meridi

Tags: CBS, IMG, NBC, News Corp./Fox, Orlando Magic, Ottawa Senators, RDV Sports, Reebok, People and Pop Culture, Viacom

03/04/98
NFL TV DEAL HAS SOME CBS AFFILS TALKIN' ABOUT A REVOLUTION

CBS is facing an "open rebellion" from some affils that say they "won''t give the network a dime to help pay" for its new $4B NFL rights package, according to Katz & Brodesser of DAILY VARIETY. CBS af

Tags: CBS, NFL, Media, Viacom

03/04/98
SPONSORSHIP IN AUTO RACING CONFERENCE -- MAY 12 & 13 AT CMS

Sponsorship in Auto Racing Conference -- May 12 & 13, Charlotte Motor Speedway. Strategic Research Institute offers its second conference for sponsors, team owners and industry executives to learn how

Tags: Champ Car World Series, Classified Advertisements

03/04/98
FRANCHISE NOTES

FISH FOOD: Fans at Saturday''s Islanders game can bring merchandise with the team''s "much-ridiculed fisherman logo" and exchange it for a T-shirt with the Isles'' traditional logo (Ralph Vacchiano, N

Tags: Buffalo Bills, Franchises, Green Bay Packers, Minnesota Twins, Minnesota Vikings, New York Islanders, NFL

03/04/98
CORPORATE SPONSORS BEGIN TO ROLL OUT FINAL FOUR PROMOS

Corporate sponsors'' promotion of the NCAA men''s and women''s basketball tournaments is examined by Terry Lefton of BRANDWEEK, who highlights promos by Hershey, Sears and Ocean Spray. Hershey is spon

Tags: American Express, Colleges, NCAA, PepsiCo, Sears

03/04/98
REPORT HAS TAVARES MENTIONED AS POSSIBLE TORONTO SPORTS CZAR

A CEO is "about to be hired" to run the newly assembled Maple Leafs/Raptors/Air Canada Centre, and the "frontrunner is rumored to be" Anaheim Sports President Tony Tavares, according to Dave Perkins o

Tags: Anaheim Sports, Franchises, Maple Leaf Sports and Entertainment, Toronto Maple Leafs, Toronto Raptors, Walt Disney

03/04/98
AD AGE HAS BERLIN, CAMERON CLOSE TO LANDING REEBOK ACCOUNT

NY-based Berlin, Cameron & Partners (BCP) "appears poised to land" Reebok''s brand advertising assignment, according to Jensen & Petrecca of AD AGE. BCP currently creates ads for Reebok''s running sho

Tags: ESPN, Reebok, Walt Disney

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