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Gisele Bundchen Revealed As Under Armour's Newest Female Endorser

Published in SportsBusiness Daily on 09 / 02 / 14

Under Armour today revealed that model Gisele Bundchen will be the "newest face in its women's fall advertising campaign," launching a 30-second teaser on its website. A formal announcement of the deal is expected on Thursday. Bundchen, whose husband Tom Brady also endorses UA, will join ba...

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02/17/95
NAMES IN THE NEWS

JIMMY JOHNSON will appear on next Monday''s episode of "Coach." Johnson, on how he felt about acting: "I was a lot more comfortable on the football field than when I am acting" ("Extra," 2/16)....MICH

Tags: Sports Illustrated, People and Pop Culture, Time Warner

02/16/95
NAMES IN THE NEWS

STEVEN WYNNE was named CEO of Adidas America Tuesday. He comes from the law firm of Hewitt Dodson & Skerrit, which he co- founded in ''90 (Portland OREGONIAN, 2/15)....From PHILADELPHIA DAILY NEWS'' P

Tags: NBC, NFL, People and Pop Culture, Washington Nationals

02/15/95
NAMES IN THE NEWS

NANCY KERRIGAN was on "CBS This Morning" to discuss Disney''s "Dreams on Ice" to be broadcast tonight on CBS. Kerrigan, on the experiences from last year and her image, as depicted by the media: "I gu

Tags: CBS, People and Pop Culture, Viacom, Walt Disney

02/15/95
EXECUTIVE TRANSACTIONS

Caesar''s World named PETER BOYNTON, head of its Atlantic City casino, as its new President and COO. Boynton succeeds J. TERRENCE LANNI, who decided to leave amid ITT''s takeover. HENRY GLUCK will rem

Tags: Miami Heat, Minnesota Lynx, Pittsburgh Pirates, Portland Trail Blazers, People and Pop Culture, Vulcan Ventures

02/14/95
THE STATE OF NBA PROPERTIES, THE NBA ABROAD, MULTIMEDIA

THE SPORTS BUSINESS DAILY interviewed NBA Properties President Rick Welts during the week leading up to NBA All-Star Weekend. In Part II, Welts addresses the focus of NBAP in ''95, their international

Tags: ATT, Coca-Cola, DirecTV, IBM, McDonalds, Microsoft, NBA, Nike, Reebok, People and Pop Culture

02/14/95
EXECUTIVE TRANSACTIONS

GREG McELROY, formerly the Kings VP/Marketing, was named President of the IHL''s Gulls. The Gulls are completing their final season in San Diego before moving to play in the L.A. Sports Arena (L.A. IH

Tags: People and Pop Culture

02/14/95
NAMES IN THE NEWS

NANCY KERRIGAN told Boston''s WBZ-TV that she was offered $5M to take the ice in a one-on-one competition with TONYA HARDING. Kerrigan: "No way. They could make it 10. It''s just pointless." Kerrigan

Tags: CBS, ESPN, Foot Locker/Venator Group, LPGA, MLB, NBC, Sports Illustrated, People and Pop Culture, Time Warner, Viacom, Walt Disney, Wilson Sporting Goods

02/13/95
THE STATE OF NBA PROPERTIES FROM RICK WELTS

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Tags: NBA, People and Pop Culture, Walt Disney

02/13/95
EXECUTIVE TRANSACTIONS

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Tags: ATP, Baltimore Orioles, IBM, San Diego Padres, People and Pop Culture

02/10/95
NAMES IN THE NEWS

JOHN MOAG and JOHN BROWN were named to the Maryland Stadium Authority (Baltimore SUN, 2/10)....GARY SWAIN, Senior VP of North American Events for IMG, has been relocated to the Chicago office (IMG)...

Tags: LA Angels, Anaheim Sports, CBS, IMG, Miami Dolphins, NBA, NBC, People and Pop Culture, Viacom, Walt Disney

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