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Letterman Addresses How He Used Late-Night Platform To Promote IndyCarPublished in SportsBusiness Daily on 05 / 05 / 15
Since becoming a late-night talk show host in '82, CBS' DAVID LETTERMAN "has talked motor sports better than anyone with such a platform," and almost everyone who is anyone in motor sports, including former IndyCar driver MARIO ANDRETTI on multiple occasions, has been invited to his show "to tal...
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